Darla Greenwaldt. Host of the Douglas County Advice Givers Podcast, as a business owner herself, had an interest in meeting other smart business owners and fascinating entrepreneurs. When she started to reach out to these people, and started talking to them, she realized others needed to hear their stories too. These were experts in their respective fields, smart and intelligent, not to mention, many had discovered unique ways to impact the lives of their customers, clients and patients. So she asked, “Why not share these stories? Why not interview these people? Create a Podcast? Why not create a site where they could be posted and listened to?” With that, the concept for Douglas County Advice Givers was born. For more, visit: www.DouglasCountyAdviceGivers.com
http://centraldouglascounty.localadvicegivers.com
Podcast #4: Elevate Your Brand with Suzanne Tulien
Suzanne Tulien is the founder of Brand Ascension Group and Author of Brand DNA. She has helped many solopreneurs to mid-size companies find success in elevating their brand. She is passionate about finding out what drives your company and then helping you to deliver that newly designed brand promise! In our interview she talks about how so many companies play that cat and mouse game of chasing customers without really identifying with the customers they are chasing. Instead, many companies spend thousands on marketing and advertising. Suzanne can help you find the way to your preferred clients through her brand consulting.
She also speaks about the multi-sensory experience you can deliver for your clients. “Think about if your brand was a genre of music, what would it be?” Is this music incorporated into your retail store or some other way in which you interact with your clients. What about the other senses? By using Suzanne’s approach in her book Brand DNA, you can elevate your brand and allow the other marketing products to be created naturally and organically. After you find your personal brand, your business brand.. and they are connected… your clients will find you!
Ideas and Topics Discussed in this Interview:
- All about brand versus marketing and how they are different
- Suzanne tells us how she created the Brand Ascension Group and Why! It’s fascinating!
- Suzanne takes on a journey into our own brand and asks questions to get you to think about your brand!
- Suzanne tells us what’s in her book, Brand DNA, and how it can help you!
- Contact Suzanne to speak at your event through the Maxwell James Agency (visit her profile here), or go to her website below to sign up for her next Mastermind Group or a one-on-one consultation!
- Guest offer: Make a personal appointment with Suzanne for an initial consult to discover your true brand!
- Suzanne’s book – Brand DNA: Uncover Your Organization’s Genetic Code for Competitive Advantage Read a free preview here!
- Visit Suzanne’s website here: www.brandacsension.com
- Mentors: Joseph Machelli –www.josephmichelli.com/
- Host’s site: www.darlagreenwaldt.com
- Host’s offer/sponsor: Free Book: www.darlasfreebook4charity.com
Thanks for joining me. If you have any tips, suggestions, or comments for future episodes, please be sure to leave them in the comment section below.
I hope you will join us for future interviews and also recommend others to interview or schedule an interview for yourself!
Contact Me: Darla@DouglasCountyAdviceGivers.com
or Call Us: 720-449-3596
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