Nikki Sunstrum of the University of Michigan takes us inside the social media strategy at one of the biggest universities in America. Nikki shares what it's like to be the Director of Social Media and how her team goes about creating great social media content with the goal of making a difference and shaping change.
About the Show:
The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.
We'd love for you to check out the detailed show notes at www.buffer.com/podcast
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