The Digiday Podcast is a weekly show on the big stories and issues that matter to brands, agencies and publishers as they transition to the digital age.
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CNET’s Eric Johnson: Focus is what wins in media
CNET is now over two decades old. It doesn’t see itself as a stodgy legacy brand, according to Eric Johnson, general manager of CNET’s media group. CNET recently started a 15-person autos brand, Roadshow, following the launch of a magazine two years ago. The future is still bright in media for brands that are differentiated and focused, he said.