If you're looking for *quick* and succinct tips on how to podcast, grow your audience, and monetize your show this is NOT the show for you. Will you get all that from this show? Absolutely! And a lot more, but not in way you expect. This show is a personality driven show hosted by powerhouses and podcasting industry experts Jessica Kupferman and Elsie Escobar (supported by their producer John.) They will give you insightful, wise, expert advice about all aspects about the podcasting industry, from advertising and sponsorships, to the latest and greatest microphones and workflows, to how the podcasting industry is failing and thriving. You will also get the reality of what it takes to podcast as working from home women and moms running their own businesses and supporting a vibrant community of women podcasters nearing 10k members. If you don't like chit chat, banter and feeling like you're hanging out with Elsie and Jess at their kitchen table (or eavesdropping on them) while they drop some brilliant wisdom about podcasting (and possibly 800 other subjects), go ahead and save yourself some time and move along now
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episode 167: CastBox, Dirty John and Search Issues
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Super Quick Re-cap!- It’s colds all around, and Jess is recording with Isaac in the room!
- The weirdness of recording with Elsie’s other co-host
- There are times when podcasters aren’t the best salespeople - from zero to super famous spokespeople ????
- Amazing tips from Jess, Elsie, and John about how to start preparing your podcast for advertisers
- Jess goes into her experience at NAB
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17:38 NEWS
- Google acquires 60 db, and there you have it!
- Elsie says that Google isn’t really banking on 60 db as is but acquihiring the team - they want the developers
- You guys, have you used CastBox? It’s super cool! Great search results!
- Elsie’s Apple Podcasts update! This time, it’s all about search and it SUCKS
- And she talks even more about search in Apple Podcasts
- All this plus Mr. Potato pieces being thrown at Jess, not by Elsie
- Dirty John, an interesting podcast, not Elsie’s favorite
- Jess “But it’s the rent tho”
- What the Dirty John team plus the LA Times did to drive newsletter sign-ups.
- Breaking down what it really takes to drive email newsletter subscribers and when you can measure whether or not the sign-ups actually affected the bottom line
- What do you think? Longer episodes??? We got a review all about it!
- Of course, Elsie does not recall Weird Science
- Shout out! Which She Podcasters out there watched Muchachitas way back in the day? #LatinaQuestions
- Elsie wasn’t impressed by Celestial Blood. Bummer. So wanted to like it
- OMGosh, Isaac ???? Poor baby #AccidentsWhileRecording
- You can listen to podcasts via Siri! Ask Siri to play your podcast
- Unexpected screams
- Leave us feedback via Speakpipe!
- Google Acquires 60db to Compete with Apple Podcasts
- Google just bought a podcast app cofounded by former Netflix executives
- Google acqui-hires team at podcast app 60dB, service will shut down next month
- After raising $16M in funding, CastBox plans to fix podcast discovery
- CastBox reveals $16 million in funding as global surge in podcast investment continues
- Ex-Googler Bet Her Own House on Podcasts and Raised $13 Million
- How The Los Angeles Times used hit podcast ‘Dirty John’ to drive newsletter sign-ups
- The First Ever Bilingual Podcast Is Also Telenovela
Our editor John from Audio Editing Solutions. He is so good you need to hire him STAT!
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