The Longest Shortest Time

Our #ItsARealMother campaign was made by Pentagram, the world's largest independent design firm. Mastermind Michael Bierut tells us why he wanted to work on the project, bad ideas along the way, and how the series is making him rethink his own approach as a boss.

See our video and find out how you can help at itsarealmother.com. And share YOUR stories using #itsarealmother.