The Creative Penn Podcast For Writers

Information, inspiration and interviews on writing, self-publishing, book marketing and making a living with your writing. If you need help with writing your book, or you want to learn how to navigate the new world of publishing and book marketing, then join Joanna Penn and her guests every Monday. Also covers the business of being a writer and how to make money with your books.

https://www.thecreativepenn.com/blog/

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Digital, Mobile, Global, Indie? The Future Of Publishing With Thad McIlroy


Regular listeners will know that I am a (not so closet) futurist.
Today I get to indulge my passion with Future of Publishing author, publishing consultant and speaker, Thad McIlroy. Yes, we both get super excited about mobile, digital, global sales and the creative disruption of indies!
In the intro, I round up my time at ThrillerFest and talk about how Nook has shuttered all international stores except the UK, plus the release of iOS 8.4 iBooks which will have integration with iTunes, which bodes well for audiobooks.
And of course, I have to mention Amazon review pain and the Authors United protest. Plus, Deviance, the final book in the London Psychic trilogy, is now on pre-order at Amazon, Kobo, Nook and iBooks.
Thanks to Kobo who did a Buy 3 and get 30% off promotion for my J.F.Penn thrillers last week, resulting in getting up to #4 in Mystery & Thriller in Canada, just behind Girl on a Train. My sales at Kobo this month have been super duper ???? I talk about tips on how you can potentially get noticed for merchandising.
This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing Life podcast for interviews with successful indie authors.
Kobo’s financial support pays for the hosting and transcription, and if you enjoy the show, you can now support my time on Patreon. Thank you for your support!
Show notes for interview with Thad
Thad McIlroy is a journalist, author, speaker and publishing consultant and he writes about the future of publishing. He also has writing in his blood, as a descendant of Kenneth Grahame, who wrote The Wind in the Willows. Very cool!
You can listen above or on iTunes or Stitcher, watch the video or read the notes and links below. Here are the highlights and full transcript below.

* How mobile devices are changing the way people read and purchase books, and the increased reach of authors given the proliferation of mobile devices.


* On the new relationship between social media, mobile devices and shopping habits, and the resulting importance of brand and capturing a reader's attention almost instantly.


* The world in 2025 (see the original Peter Diamandis artic...


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 July 20, 2015  1h10m