Future Squared with Steve Glaveski - Helping You Navigate a Brave New World

Hosted by author and entrepreneur, Steve Glaveski, Future Squared brings you conversations with preeminent thought leaders from myriad disciplines such as startups and entrepreneurship, technology, corporate innovation, psychology, philosophy, economics, politics, biology, human performance and productivity, motivation and self-development, management and leadership, health and fitness and more to help you think in a multi-disciplinary way, avoid relying on the first piece of information that comes to hand, kick goals in your professional and personal life and better navigate what is fast becoming, a Brave New World. Previous guests include thought leaders such as Adam Grant, Brad Feld, Tim O'Reilly, Gretchen Rubin, Kevin Kelly, Jeremy Heimans, Steve Blank, Neil Patel, Rand Fishkin, Jordan Harbinger, Omar Zenhom, Andreas Antonopoulos, Ryan Blair, Whitney Johnson and various other thought leaders...

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Episode #10: Lean Analytics for Large Companies with Ben Yoskovitz


Ben Yoskovitz is the co-author of Lean Analytics, a guide for organisations who want to use data to grow new businesses faster.

Ben has been the VP of Product at GoInstant, acquired by Salesforce in 2012, he was the founding partner at Year One Labs, an early stage seed acecelerator based in Montreal. One of the companies that came through the program, Localmind, was acquired by Airbnb.

He’s also made 15+ angel investments and runs the Instigator Blog which focuses on lean startup, product management and entrepreneurship.

Our discussion covers the following and more:

- origins of lean analytics

- defining the one metric that matters

- what does success look like?

- analytics for non-tech companies

- analytics for large companies

- how much data do you need to make a decision?

- knowing when to pivot or persevere

- how lean analytics can help product speak finance's language

- machine gun testing v targeted testing

- using lean analytics in small markets to support the
exploration of disruptive innovation

 

Show Notes:

For more on Ben Yoskovitz head to InstigatorBlog.com.

You can purchase Lean Analytics (book) here: https://amzn.to/2QTnruH

 

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 March 29, 2016  54m