The Conversation

Is being an agent to female soccer players different from representing men? Kim Chakanetsa speaks with two female football agents from the UK and France who have male and female clients. They handle everything from tough salary negotiations and sponsorship deals to the all-important image management. Jennifer Mendelewitsch was the only woman out of 400 agents in France when she qualified 15 years ago. She has built a reputation as a fearsome negotiator and describes herself as part-mother part-friend to her clients, especially the young male players. She says her biggest challenge is getting them to understand the potential repercussions of over-sharing on social media for their future careers. Georgie Hodge is a former player turned agent to the UK's emerging female football stars. She says while the salaries women players can command are still nothing like the men's, major sponsors are finally waking up to their value as brand ambassadors. Because the women's game is still building, Georgie says her players want to positively represent the whole sport, not just worry about their own careers. (Image: (L) Jennifer Mendelewitsch and (R) Georgie Hodge)