Freakonomics co-author Stephen J. Dubner uncovers the hidden side of everything. Why is it safer to fly in an airplane than drive a car? How do we decide whom to marry? Why is the media so full of bad news? Also: things you never knew you wanted to know about wolves, bananas, pollution, search engines, and the quirks of human behavior. Join the Freakonomics Radio Plus membership program for weekly member-only episodes of Freakonomics Radio. You’ll also get every show in our network without ads. To sign up, visit our show page on Apple Podcasts or go to freakonomics.com/plus.
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episode 368: 368. Where Do Good Ideas Come From?
Whether you’re mapping the universe, hosting a late-night talk show, or running a meeting, there are a lot of ways to up your idea game. Plus: the truth about brainstorming. (Ep. 3 of the “How to Be Creative” series.)