Hosted by author and entrepreneur, Steve Glaveski, Future Squared brings you conversations with preeminent thought leaders from myriad disciplines such as startups and entrepreneurship, technology, corporate innovation, psychology, philosophy, economics, politics, biology, human performance and productivity, motivation and self-development, management and leadership, health and fitness and more to help you think in a multi-disciplinary way, avoid relying on the first piece of information that comes to hand, kick goals in your professional and personal life and better navigate what is fast becoming, a Brave New World. Previous guests include thought leaders such as Adam Grant, Brad Feld, Tim O'Reilly, Gretchen Rubin, Kevin Kelly, Jeremy Heimans, Steve Blank, Neil Patel, Rand Fishkin, Jordan Harbinger, Omar Zenhom, Andreas Antonopoulos, Ryan Blair, Whitney Johnson and various other thought leaders...
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Episode #340: Storytelling and Hip-Hop with Raj Nathan
Raj Nathan is a hypeman - no, he doesn’t wear a clock around his neck like Flavor Flav - he’s a startup hypeman, and his mission us to help companoes not suck at pitching and telling their story, so they stand out to customers and investors, and stand apart from competitors and pretenders.
He’s the founder of Startup Hypeman, host of the Startup Hypeman podcast, and, as you’ll learn, he’s also a rapper, and yoga instructor.
We explored a number of topics in this conversation, including:
- How to tell better stories to sell what you do
- What the ideal sales call looks like, especially in the SaaS space; and, most importantly
- The merits of old skool v new skool hip-hop
With that, give it up for my guest, straight outta Chicago, Illinois, Raj Nathan.
Topics Discussed:
- Raj’s background
- 80s v 90s v 00s hip-hop
- The compelling intersection of entertainment and business
- Why stories matter
- How to tell better stories
- SaaS demo calls
- Elevator pitches
- The Hamilton Broadway show
Show Notes:
- Wen: com
- Twitter: @rajnation / @startuphypeman
- Insta: @rajnation / @startuphypeman
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