Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.New episodes come out Wednesdays for free. Binge new full seasons early and ad-free, plus get exclusive past seasons, only with Wondery+.
https://www.wondery.com/shows/business-wars/?utm_source=rss
episode 6: Anheuser-Busch vs Miller - Fighting the Crocodile
It’s a new century and the beer industry is changing fast. Beyond America, new brewery empires are forming and they want to buy their way into the lucrative U.S. market.
And Miller is the first to fall, bought out by a South African company that wants to pull the Milwaukee brewery out of the doldrums.
But Anheuser-Busch isn’t worried. It’s the biggest brewer on the planet by some margin. But the king of beers is about to discover that its throne isn’t as secure as it thinks.
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