Manus Hopkins, the Assistant Editor of Canadian Musician Magazine, brings you in-depth conversations & insider information on timely topics from around the music industry. Listen and subscribe in Apple Podcasts, Google Podcasts, Spotify, Stitcher, Pocket Casts & more. For more information contact us at: cmpodcast@nwcworld.com.
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Digging into Nielsen's 2019 Music 360 Canada Report
This week, we welcome back Paul Shaver, VP of Music & Radio at Nielsen Entertainment Canada, for what's always a fun and fascinating conversation about Canadian music consumption data. Nielsen recently released its latest "Music 360 Canada" report, which provides a thorough look at music consumption trends. Paul and Mike get into the generational divides between teens, millennials, and their parents with regards to music listening habits, why radio continues to be influential in music discovery, streaming’s potential economic growth, how smart speakers could impact the music industry, the growing popularity of podcasts, and a lot more.