A podcast by 37signals about the better way to work and run your business. The REWORK podcast features the co-founders of 37signals (the makers of Basecamp and HEY), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship along with host Kimberly Rhodes.
https://37signals.com/podcast
episode 52: BONUS - The Google Ads Shakedown
Jason's tweet - 00:18
"Six Hours of Phone Calls," our episode about hiring an SEO consultant - 00:44
Adam Stoddard, Basecamp's marketing designer - 2:17
CNBC's story on Jason's tweet - 3:35
CNN story on Burger King's mobile app promotion that trolled McDonald's - 10:18