Personal Branding, Leadership, and Business Coaching tips every week! The Brands On Brands podcast with Brandon Birkmeyer is a top 10 branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts. Looking to start a podcast? Check out the Podcast Branding Academy at: https://www.podcastbrandingacademy.com Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal brand and content creator business coach working with speakers, authors, coaches, consultants, executives, and other creators. Do you want a free audit of your online brand presence? Setup a free live chat with me at: https://www.brandsonbrands.com/coach
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episode 16: The Secret Talking Points for Every Business Conversation | Ep. 016
Talking points are required for any business conversation. These points make a case for what you’re selling as quickly and clearly as possible. If you use these talking points correctly, and with the right strategy, you can develop the relationship you’ve already built with your community even further.
In this episode, Brandon relates the moment he realized he couldn’t simply ad lib the big choices and explains how you can steer the conversation through phone and email.
The Finer Details of This Episode:
- Brandon celebrates as Brands on Brands on Brands continues to rise in the charts and gives a shout out to everybody who’s reviewed the show!
- The anecdote from Brandon’s own past that emphasizes why you should have a plan in place for important life decisions.
- To understand what you want out of these important business conversations, you need to understand who your customers are and what they desire.
- Always make sure that you sound relatable and direct—individually tailoring emails is a good start!
- How to check in with your clients without coming off too sales-y.
Quotes:
“We don’t think enough about how we talk to people that are involved and engaged in our business.”
“In any conversation, your first step is figuring out what you need to know about the listener to determine the goal of the conversation.”
“You should have your intentions figured out so that you know what you’re trying to accomplish and it comes off clear in the call.”
Links:
Visit Brandon’s website at www.BrandsOnBrandsOnBrands.com
Join the Brand Growth Community on Facebook at www.brandonbrands.com/community
And please leave a rating and review on iTunes!