NOTE: This is Day 6 of Podcast Interviewing School, a 28-day series from Build A Big Podcast that focuses on the skill of being a better podcast interviewer.
Podcast booking agents and publicists can be great for finding quality podcast guests. Unfortunately, they can also try to stick you with clients whom they're only working with because those "guests" are attached to a big pile of money.
In this episode of Podcast Interviewing School, I talk about the pros and cons of working with a podcast booking agent and how to make the most of the experience to make sure you get quality guests for your podcast and avoid the ones who will waste your time and repel listeners.
Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.