Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
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Serta Simmons Bedding's CMO on the Brand's D-to-C Transformation
In episode 231 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Melanie Huet, chief marketing officer at Serta Simmons Bedding (SSB), the largest manufacturer and distributor of mattresses in North America. Listen in as Huet talks about her career background in both global brand and D-to-C marketing, as well as where she hopes to lead SSB's…