My name is Austin Brawner, and my purpose is to help eCommerce entrepreneurs build wealth and live more fulfilled lives. You can expect weekly interviews with world-class eCommerce operators, deep dives into what's working right now, and a refreshing break from the "crush-it culture" plaguing our industry. This podcast will change your perspective on building a business, and, hopefully, change your life.
http://www.ecommerceInfluence.com
248: The 5 Myths of Ecommerce Entrepreneurship
Have you ever felt that in order to grow your business, you just need to work harder?
We’re here to tell you that you’re wrong.
In today’s episode, we’re busting the five myths of ecommerce. From diversifying traffic to always doing the next big thing, we’ll share the realities that will actually help you scale profitably, without burning yourself out.
If you own an ecommerce business or you're intimately involved with one, this episode's for you.
Enjoy!
Episode Highlights:- 4:54 Myth #1: All I need to do to grow is work harder.
- 6:06 Reality: Do less, but do it better.
- 7:45 Myth #2: To grow you need to diversify traffic.
- 8:03 Reality: Be an expert on one channel, and don’t diversify until you have to.
- 11:59 Myth #3: You need to always be doing what’s new.
- 13:12 Reality: Do the right things at the right time (even if it’s just one thing).
- 17:19 Myth #4: If I follow big brands, I’ll learn what works.
- 20:58 Reality: Here’s what actually works, no matter your size.
- 22:15 Myth #5: Top founders have a clear vision and know what they’re doing from the beginning.
- 23:19 Reality: Find a mentor you can rely on and build your strategy as you grow.
- Episode 149: The Art Of Doing Less But Better W/ Greg McKeown [Part 1]
- Episode 225: From T-Shirt Company To Lifestyle Brand (All While Saving The Turtles)
- Episode 239: How The Cereal School Grew From Zero To 7-Figures A Month In Just 1 Year
- Episode 179: Making A Comeback After The Google Medic Update
- Episode 173: The Five Step Process To Optimize Your Facebook Ad Account
- Foxwell Digital Courses
- Coalition
- Coalition Members Only Training: The Path to 7-Figures: How To Build, Grow & Scale Your Brand