Tired of wondering where your next lead will come from? What if you had a reliable, and predictable, source of new potential customers coming into your sales funnel each month? This is Predictable Prospecting and here I'll show you how some of the best sales leaders in the industry are creating consistent, and measurable procedures to bring in fresh, qualified leads to their sales funnels each and every month.
http://predictableprospecting.libsyn.com/podcast
Episode 149: Productized Consulting - Max Traylor
Succeeding at the top of the funnel requires some out-of-the-box thinking, and that’s what today’s guest has skill and experience with. Max Traylor offers his clients productized consulting services and is the author of a new book called Agency Survival Guide. In today’s episode, Max discusses the impetus for the book, how he got into productized consulting, and why he uses the agency framing to talk about his clients.
Episode Highlights:
- The impetus for Max’s book
- How Max first started to get residual passive income
- Blending consistency and customizability
- What Max discovered interviewing people on his podcast
- Separating strategy from implementation
- Three stages to residual income
- Why Max uses the agency framing
- The importance of a healthy balance in clients
- How Max plans to socialize the book
- Where listeners can find Max’s book
Resources:
Max Traylor