Personal Branding, Leadership, and Business Coaching tips every week! The Brands On Brands podcast with Brandon Birkmeyer is a top 10 branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts. Looking to start a podcast? Check out the Podcast Branding Academy at: https://www.podcastbrandingacademy.com Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal brand and content creator business coach working with speakers, authors, coaches, consultants, executives, and other creators. Do you want a free audit of your online brand presence? Setup a free live chat with me at: https://www.brandsonbrands.com/coach
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episode 128: 13 Marketing Tools for Content Creators| Ep. 128
You’ve got to create content for your business, but why settle for that when you could absolutely crush content with the best content marketing tools around?
This week, we’re looking at marketing tools specifically for content creators who are producing podcasts, videos for YouTube, and blogs. These are the tools you'll need to turn that piece of content you create into hundreds of other pieces of content in a way that doesn't drown you and become more than you can handle.
Highlights from the episode:
- Find highlight moments in your content.
- Systemize the process of creating those moments.
- Extract and create them.
Quotes:
"When you deliver an idea in a concise way, it resonates with your audience because it's focused, because it's clear, because they can understand it."
"You're going to get out there, you're going to create, you're going to record something. Then you're going to have to go back and find that golden nugget of information. So the first step in that is figuring out what does an amazing piece of content, in terms of a highlight, what does that mean?"
"The point I want you to take away from this is that you have to look for the easiest, fastest way that you can skim through this content."
"Figuring out where you are and your process is important, but these things are all there for you to help not only extract your highlights, but also to format them in a way that really makes them pop on the media platforms."
"If you can put the effort into those steps, then you have more of a chance of taking this thing that you put all this effort into creating and having people find it, having people actually listen to it and subscribe to it."
MARKETING TOOL LINKS
Rev
Descript
Quicc
Repurpose
Headliner
Getaudiogram
WrapR
Lumen5
Upwork
Freeup
Acadium
CoSchedule
Semrush
MORE ADVICE AND INTERVIEWS
If you’d like my full plan for how to build your content marketing strategy, check out my free Content Marketing Starter Guide.
And here are some more of my most popular thought leader interviews!
- What Business to Start with John Lee Dumas
- Personal Branding Masterclass with Chris Ducker
- Built to Serve with Evan Carmichael
Don’t want to miss the next thought leader interview? Subscribe to the free B-team Insider Newsletter! And don’t forget to leave a rating and review on iTunes.
Talk soon!