We explore the essential aspects of communications, marketing, and writing. Podcast interviews with thought-leaders look at important influences that shape a PR pro’s or marketer’s work and creativity for the better. Show host Sheelagh Caygill uses her experience as a journalist to ask guests probing questions, often revealing little-known tips and insights. Episodes always offer listeners solutions to common problems and actionable tips. Sometimes the topics we explore will have a less direct impact on our immediate goals, but they still matter. Episodes have delved into communicating with influence, enhancing leadership communications, and the connection between emotive content writing and poetry. Our guests, just like our listeners, are global. As much as possible, we go beyond international borders and engage in issues affecting PRs and marketers around the world. We feature trend updates, such as the growing force of artificial intelligence in communications and marketing, working on climate reality campaigns, and dedicated leadership support for reputation management and a powerful brand presence...
https://communicateinfluence.com
Conversational design to play a big role in marketing, PR
The Future is Spoken isn't just the name of a new podcast, it's a phrase that illuminates the fact that voice will dominate marketing and PR in coming months and years.
Voice technology is now ubiquitous. We speak to our voice assistants at home, to our smartphones, and to our vehicles. Some people talk to lighting and temperature control systems in their homes.
Voice technology is the next big thing, and organizations that are early adopters are using the technology to create new opportunities for customer service.
Shyamala Prayaga is a globally recognized voice technology pro and founder of the Digital Assistant Academy. The Academy was launched this month and is offering its first course, Voice Interaction Design.
The course will qualify people to work with businesses and organizations as a voice designer. They will help create an organization's unique voice, with a human touch.
In the Communicate Influence's latest podcast episode, Shyamala explores the rise of voice, what it means for the marketing and PR industries, and what makes the Digital Assistant Academy unique. She also discusses her new podcast - The Future is Spoken!
Listen here, and be sure to share this episode with interested colleagues and friends! (SC include link)