Business School is hosted by Sharran Srivatsaa, President of Real (TSX: REAX) (NASDAQ: REAX), the fastest-growing, publicly-traded, real estate brokerage in the world. Sharran grew Teles Properties by 10x in 5 years to $3.4 Billion in sales and eventually sold the business to Douglas Elliman. Sharran is also an accomplished “deal guy” and private equity investor. He is the Chairman of private equity firm Highland Prime which focuses on investing in service-businesses and also the Chairman of ARC Multifamily Group which focuses on value-add multifamily investment projects. Sharran is a former Goldman Sachs and Credit Suisse banker and a sought after keynote speaker and is the creator of the wildly-popular 5am Club call for Entrepreneurs. On this podcast, Sharran shares his best secrets on how to grow your business strategically, how to build your brand elegantly, most importantly integrate the profits in your business with an overall joyful life. For more free resources visit Sharran.com
https://www.sharran.com/podcast/
episode 26: 3 Fundamental Marketing Secrets to Stop Wasting Money with Tim Fitzpatrick
When it comes to marketing, it’s so easy to get overwhelmed. Have you tried different marketing techniques with little to no success? Learn the fundamentals of success in marketing from today’s guest, Tim Fitzpatrick, an entrepreneur/business owner with expertise in marketing and business growth. Tim has 20+ years of entrepreneurial experience with a passion for developing and growing businesses. He started Rialto Marketing in 2013 and has been helping small business owners and entrepreneurs eliminate the confusion of marketing using an amazingly simple plan for growth. Listen up as Sharran and Tim talk about simplifying marketing and creating the right plan.
“Success with marketing all starts with the fundamentals.”
– Tim Fitzpatrick
In This Episode:
- The 3 fundamental marketing secrets
- How do you identify your ideal client persona
- Establishing a system for gathering testimonials
- Using the storytelling framework in crafting your message
- The multiplier effect of content repurposing
- How do you create a marketing plan
- The 8 primary channels to get you to where you want to be
- What metrics should you measure
- Assessing the effectiveness of your plan
Resources:
- Rialto Marketing for Business School Listeners
Connect with Tim Fitzpatrick:
- Website
- YouTube
Connect with Sharran:
- Website