Business Wars

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.New episodes come out Wednesdays for free. Binge new full seasons early and ad-free, plus get exclusive past seasons, only with Wondery+.

https://www.wondery.com/shows/business-wars/?utm_source=rss

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episode 1: Estée Lauder vs L'Oréal | Telephone, Telegraph, Tell-A-Woman


It’s 1946, and after years of building a cult following thanks to free samples and loyal customers, Estée Lauder finally has an opportunity to join the big leagues. She can now sell her high-quality makeup products in department stores in New York City. Unphased by competitors with deeper pockets and wider distribution, she possesses a passion for making women feel beautiful that sets her apart.  

Meanwhile, in Paris, chemist Eugène Schueller’s hair company L'Oréal is thriving thanks to his top-notch formula for synthetic hair dye. But as World War II comes to an end, rumors that he supported the Nazis threaten the empire he has built. 

Pre-order our new book The Art of Business Wars now before it is released on April 13.

Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars.

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 February 3, 2021  27m