Brands On Brands | Personal Branding & Business Coaching

Personal Branding, Leadership, and Business Coaching tips every week! The Brands On Brands podcast with Brandon Birkmeyer is a top 10 branding podcast for executives, consultants, coaches, content creators & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top personal branding and content marketing experts. Looking to start a podcast? Check out the Podcast Branding Academy at: https://www.podcastbrandingacademy.com Your host, Brandon Birkmeyer, spent 18 years crafting the marketing and brand strategy for Forbes Top 100 Brands at the largest ad agencies in the U.S. Today, he is a personal brand and content creator business coach working with speakers, authors, coaches, consultants, executives, and other creators. Do you want a free audit of your online brand presence? Setup a free live chat with me at: https://www.brandsonbrands.com/coach

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episode 154: Choosing the Right Podcast Format | Ep. 154


Today we're talking about how to format your podcast. There are a lot of questions that people ask when they're getting started. I have the top nine questions all categorized for you today and answered so that you can get moving and start building your show.

These choices give your show the structure it needs to deliver a consistent experience for your audience. You have to give your show an identity that people understand when they are searching for you.

HIGHLIGHTS:

  • Understand the importance of having a structured format for your podcast
  • Determine the parameters of your episodes
  • Learn different hosting and writing styles
  • Discover different production methods

QUOTES:

"The reason that most people ask these questions is that they think, 'Well, I've seen so many different examples of what shows are out there. I don't know which one to pick and what would be the best one that would suit me.' "

"I love weekly shows. If you can do it daily, good for you. The more frequency you have, the better your show is going to do. However, most people can't keep up with that pace."

"People are looking for consistency and will be looking for you every week to drop new content. If it takes you a month to have a new show, they're going to forget about you. It's just the way people think and work."

"I encourage you to do visuals whenever you can. It doesn't mean you have to publish it as that, but you have those assets in the future in case you want to turn them into a YouTube show or something like that."

CONNECT WITH BRANDON

Blog: www.brandsonbrands.com/154

Episode Mentioned: www.brandsonbrands.com/150

Repurposing Content: www.brandsonbrands.com/resources

Coaching Call: www.brandsonbrands.com/coach

Instagram: @brandonbirkmeyer

MORE ADVICE AND INTERVIEWS

If you’d like my full plan for how to build your content marketing strategy, check out my free Content Marketing Starter Guide.

And here are some more of my most popular thought leader interviews!

  • What Business to Start with John Lee Dumas
  • Personal Branding Masterclass with Chris Ducker
  • Built to Serve with Evan Carmichael

 Don’t want to miss the next thought leader interview? Subscribe to the free B-team Insider Newsletter! And don’t forget to leave a rating and review on iTunes.

Talk soon!


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 February 24, 2021  17m