Brands On Brands | Personal Branding & Podcasting

Personal branding strategy and podcasting tips every week! Brands On Brands is a top 100 marketing podcast for content creators, coaches, & entrepreneurs! Learn how to build authority and position yourself as #1 in your industry from the world's top marketing experts. *Learn to convert 1 hour into 1 month of content with my FREE Content Repurposing Guide at: Your host, Brandon Birkmeyer, spent 18 years crafting the brand strategy for Forbes top 100 brands at the largest ad agencies in the U.S. And today, he is a personal branding expert, coaching on all things personal branding, content marketing, and podcasting. To work with Brandon, go to


episode 155: Productivity for Entrepreneurs with Kate Erickson | Ep. 155

Today we talk about productivity for entrepreneurs and how to find more efficiency within your business.

My guest today is Kate Erickson. She is the host of the podcast Ditch Busy and co-author of The Podcast Journal: Idea to Launch in 50 Days. Her goal is to help entrepreneurs ditch busy and achieve financial and lifestyle freedom.

This podcast will inspire, encourage, and teach you how to start embracing time management in a way that makes you feel free.


  • Understand what it means to be productive, not busy
  • Learn how to "take inventory" of your tasks
  • Find out what commitments are important to you
  • Start focusing on tasks you love


"If you think about it from an ROI perspective, (return on investment) think of the investment as your time. Usually, people talk about ROI in terms of, “Okay, I spent this much money. How much should I get back?”

"Taking inventory is just having a sheet of paper or online note-taking system and recording every single thing that you work on, that you spend your time on in a given week." 

"As entrepreneurs, as brand creators, we're constantly coming up with ideas. We might think, oh, that sounds awesome. Brain dump it, put it on a list. You won't forget it."


Website: and

Instagram: @katelerickson


If you’d like my full plan for how to build your content marketing strategy, check out my free Content Marketing Starter Guide.

And here are some more of my most popular thought leader interviews!

  • What Business to Start with John Lee Dumas
  • Personal Branding Masterclass with Chris Ducker
  • Built to Serve with Evan Carmichael

 Don’t want to miss the next thought leader interview? Subscribe to the free B-team Insider Newsletter! And don’t forget to leave a rating and review on iTunes.

Talk soon!


 2021-03-03  48m