Since publishing best-selling book, Project to Product, technology business leader, Dr. Mik Kersten, has introduced transformative frameworks and ideas for delivering software at scale. He has given numerous standing room only keynotes and presentations worldwide and is an internationally recognized thought-leader. In this podcast, Mik + One, nothing is off the record as Mik sits down with industry-leading guests and delves into how they deliver value and drive digital transformations in their organizations. Tune in for a new episode every two weeks! Subscribe to the Mik + One podcast today so you never miss an episode. Follow Mik on Twitter: @mik_kersten #MikPlusOne www.projecttoproduct.org
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episode 30: Episode 30: Brian Solis on the Digital Change Agents in the Novel Economy
It’s episode 30 and what a guest we’ve got! Mik welcomes Brian Solis, Global Innovation Evangelist at Salesforce and world-renowned keynote speaker and an award-winning author of eight bestselling books.
In this episode, Mik and Brian cover a lot of ground and discuss many key topics including:
- How people should think about their digital transformations in order to change their thinking in 2021 and adapt to the novel economy
- Avoiding the pitfalls and traps of digital transformations and guidance on how organizations can successfully adapt
- The importance of defining a product value stream and measuring transformations to increase customer value, faster
- Driving innovative digital experiences in order to gain customer attention and loyalty
- Advice to the Digital Change Agents in order to get leadership buy-in and drive change middle-up instead of top-down
Subscribe to the Mik + One podcast today so you never miss an episode and don’t forget to leave your review.
Follow Mik on Twitter: @mik_kersten #MikPlusOne
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For more information about Brian Solis, to view the full list of resources featured in this episode, and to download the episode transcript, visit:
https://projecttoproduct.org/podcast/brian-solis/