Freelance journalist Heather Bolen’s Medium article "How a Simple Platform Fix Can Help Millions of Women Trying To Re-Enter the Workforce: LinkedIn must remedy its implicit bias against women" was published on International Women’s Day 2021.
It went viral and caught LinkedIn’s executives' attention when Fortune magazine reached out to them for a response as they were writing an article about it and it sparked the introduction of LinkedIn’s new job titles.
In today's episode, you will hear more from Heather's article, what transferable skills she gained during her time as a stay-at-home mom and ex-pat, and thoughts on how to normalize unpaid care workers in the future.
Heather's original article:
https://bettermarketing.pub/how-a-simple-platform-fix-can-help-millions-of-women-trying-to-re-enter-the-workforce-5dc12165cf73
Fortune's article: https://fortune.com/2021/03/30/linkedin-stay-at-home-mom-caretaker-titles-profile/
Interview with BBC:
https://www.recruitingnewsnetwork.com/posts/linkedin-caregiver-titles-including-adding-stay-at-home-parent
Interview with NPR:
https://www.npr.org/2021/04/18/988572586/writer-gets-linkedin-to-make-room-for-parents-trying-to-re-enter-workforce
Heather's LinkedIn info: https://www.linkedin.com/in/heather-bolen-995a1876/
Heather's website: https://heatherbolen.com/
LinkedIn's Bef Ayenew's article:
https://blog.linkedin.com/2021/april/12/a-better-way-to-address-career-gaps
Carol Fishman Cohen: iRelaunch
https://www.irelaunch.com/
Marketing strategist, full-time community activist, and volunteer Lori Sugarman-Li wrote a thought-provoking LinkedIn article "I don't get paid. So what am I worth?" which really resonated with the LinkedIn community and led to many heartfelt comments as well as private messages.
I asked Lori about the reasons for writing her article, what transferable skills she has learned from her unpaid care work time and being an ex-pat, and how LinkedIn could become a more inclusive platform for unpaid professionals.
Lori's article: https://www.linkedin.com/pulse/i-dont-get-paid-so-what-am-worth-lori-sugarman-li/
Lori's subsequent article: https://www.linkedin.com/pulse/stay-at-home-mom-power-brand-lori-sugarman-li/
Lori's LinkedIn info: https://www.linkedin.com/in/lori-sugarman-li-50592911/
Last but certainly not least, I asked for some feedback from Victoria Ipri, a seasoned executive and middle management resume and job search coach and LinkedIn marketing expert.
Victoria created a LinkedIn post with a poll asking for feedback on the new LinkedIn job titles. It gathered more than 130k views and created a very lively discussion. I asked her about some feedback from the comments and what surprised her the most.
I also mentioned that a Vanderbilt University research study resulted in suggesting that professionals should be more open about their employment "breaks" and ask Victoria for her feedback about it.
Victoria's LinkedIn post: https://www.linkedin.com/posts/victoriaipri_linkedin-stayathome-covidparenting-activity-6784853125774757888-rsSn
Victoria's LinkedIn info: https://www.linkedin.com/in/victoriaipri/
Research study: https://news.vanderbilt.edu/2016/05/19/for-women-re-entering-workforce-sharing-personal-information-may-get-you-hired/
My reference to Katharina Schleeberger's German LinkedIn post that went viral about her struggling to find a leadership position while working 30 hours a work: https://www.linkedin.com/posts/katharina-schleeberger_femaleleadership-globaldigitalwomen-diversity-activity-6793221812957401088-9v6O
Robert Frischbier, one of my upcoming guests next week talked to me on episode 28: https://emilyspath.ca/job-sharing-and-beyond-robert-frischbier/
Additional episodes about support for returning professionals/ non-linear career paths/ transferable skills from care work:
https://emilyspath.ca/podcast-episodes-with-details/
Chris Parke
Heike Rosenberg
Tiina Bruno
Julianne Miles MBE
Prof. Beatrix Dart
Margret Steinle
Dr. Stephanie Robben-Beyer
Prof. Dr. Eleonore Soei-Winkels
How to contact Karin?
How to connect with Karin Tischler, producer and podcast host of "Job Sharing and Beyond", and founder of Emily's Path Consulting (EPC):
Website: https://emilyspath.ca/
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