Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
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How PepsiCo Uses Data and Technology to Create Holistic Brand Interactions
In episode 310 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Jeff Swearingen, global senior vice president of demand accelerator, venturing and global business services at PepsiCo, an American-based multinational food, snack, and beverage corporation. Swearingen discusses the business and consumer changes PepsiCo has experienced in the last year-and-a-half during the COVID-19 pandemic, and how his…