She Podcasts

If you're looking for *quick* and succinct tips on how to podcast, grow your audience, and monetize your show this is NOT the show for you. Will you get all that from this show? Absolutely! And a lot more, but not in way you expect. This show is a personality driven show hosted by powerhouses and podcasting industry experts Jessica Kupferman and Elsie Escobar (supported by their producer John.) They will give you insightful, wise, expert advice about all aspects about the podcasting industry, from advertising and sponsorships, to the latest and greatest microphones and workflows, to how the podcasting industry is failing and thriving. You will also get the reality of what it takes to podcast as working from home women and moms running their own businesses and supporting a vibrant community of women podcasters nearing 10k members. If you don't like chit chat, banter and feeling like you're hanging out with Elsie and Jess at their kitchen table (or eavesdropping on them) while they drop some brilliant wisdom about podcasting (and possibly 800 other subjects), go ahead and save yourself some time and move along now

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episode 329: The Nitty Gritty of Building A Podcast Network with Stephen Hackett


A special co-host! Stephen Hackett! Co-founder of Relay FM and host of several shows on the network. KEY THING: Get to know about the Podcastathon, and Relay’s relationship with St. Jude. Stephen dives deep into the nuts and bolts of running a podcast network, including his workflow, management systems, and when they started hiring employees. For anyone looking to build something astounding with podcasting, you will be ????. Help Relay reach their goal and donate to St. Jude!

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EPISODE LENGTH 54:37
  • A huge welcome to Stephen Hackett from Relay FM, and Elsie gushes
  • 2:43 What is the Podcastathon and why it’s so important to Stephen and his family
  • How the relationship between Relay.FM and St. Jude began
  • Since 2018, the Relay FM community has raised nearly $1 million for the kids of St. Jude 
  • She Podcasts community! It’s time for you to donate!
  • “Podcasting can be a real force for good.” -Stephen
  • Podcasters can be an incredible conduit for change
  • 14:53 Starting a network, what does it really mean to start and run a network
  • The roots of Relay.FM and how they solved a problem that they wanted to solve for themselves
  • How the brand developed and informed the content that Relay created and developed through the network
  • The expansiveness of curiosity and obsessiveness is what keeps a cohesive vision
  • 22:04 Stephen shares about what he and Myke had set as their business plan
  • 26:03 What are the tools that were absolutely necessary to start the network
  • A content management system!
  • Advertising management system! Tracking, oh goodness
  • 35:49 The beginnings of starting a membership
  • Oh, the pivot of building the membership for real because of the pandemic
  • What it took to create the community, plus what they offered members
  • Long term is going to be more centered around the membership
  • 40:50 Just pivoting into a membership doesn’t mean that it will be successful
  • There is a difference between a business model and making money
  • Stephen bre
  • 45:22 Amazon Music! Get your show into amazon music, today! #sponsor
  • 47:47 Clara asks how to manage your files and workflow for said files
  • A really amazing breakdown of file management for podcasts, including what to keep, what to let go of and WHY!
  • Source content can be very valuable! And think about your future needs
  • Where you can connect with Stephen and buy your ticket for She Podcasts Live!
LINKS!
  • Join The Super Squad

  • 302–240–3425 “yes”

  • Relay.FM

  • Relay FM for St. Jude

  • Donate to St. Jude! Help Relay meet their goal! And the Podcastathon!

  • September is National Childhood Cancer Awareness Month This is Stephen’s story

  • Connect with Stephen on Twitter

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 September 10, 2021  55m