The Built Environment Marketing Show is designed to share inspirational built-environment business leaders talking about all things marketing. Each episode is about sharing useful hints and tips from a built environment marketing context. The show provides interviews and solo thoughts on different approaches that could be applied to your engineering or architectural business, now. Hosted by award-winning marketing consultant Ayo Abbas from Abbas Marketing.
https://www.abbasmarketing.com/mitc-podcast
episode 11: Ep 11: Networking, Social Media and Running for RIBA with Sumita Singha
Welcome to the latest episode of Marketing In Times Of Crisis and I’m your host marketing consultant Ayo Abbas. My guest today is the formidable Sumita Singha who is an architect, author and artist. Earlier this year Sumita's industry profile was raised when she ran as a candidate for the RIBA presidency.
Key Takeaways
- The opportunities for young practices to partner up with larger ones – particularly now
- The importance of networking to win work and ideas on how to build that up
- The advice that she gives to architectural students that she teaches who are entering the job market now
- What she learnt running for the RIBA presidential election and what that taught her about marketing
Resources
Ecologic Architects
Abbas Marketing
Marketing In Times of Crisis Podcast Home Page
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