Masters of Scale

Award-winning business advice from Silicon Valley and beyond. Iconic CEOs, from Nike to Netflix, Starbucks to Slack, share the strategies that helped them grow from startups into global brands — and to weather crisis when it strikes. On each episode of our classic format, founding host Reid Hoffman — LinkedIn cofounder, Greylock partner and legendary Silicon Valley investor — and a stellar lineup of guest hosts prove unconventional theories about how businesses scale. Guests share their stories of entrepreneurship, leadership, strategy, management, fundraising. You’ll hear the human journey, too — failures, setbacks, learnings. From our Rapid Response format, you can expect real-time wisdom from business leaders in fast-changing situations. Hosted by Bob Safian, past editor-in-chief of Fast Company, these episodes tackle crisis response, rebuilding, diversity & inclusion, leadership change and much more. 

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Rapid Response: How GoFundMe has facilitated $15 billion in giving, w/CEO Tim Cadogan


From the start of the pandemic, GoFundMe has served as a consistent global outlet for help. Since its inception, the for-profit crowdsourcing platform has facilitated $15 billion in giving through more than 200 million donations. It’s also attracted big names to the platform, including Taylor Swift, the Dalai Lama, and will.i.am. The key to the company’s success? According to CEO Tim Cadogan: "You need great people who are really ambitious in service of the mission.” Cadogan argues that the difference between GoFundMe and other businesses is that GoFundMe is about “people helping each other,” as opposed to commercial transactions. Asking for help, he says, unlocks more possibilities than people realize – a lesson for GoFundMe users, and for businesses overall.

Read a transcript of this episode: https://mastersofscale.com

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 December 9, 2021  34m