Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs

Weekly show where my featured guests and I explore the financial and business challenges women face on the entrepreneurial journey to success. You'll hear them talk about the money side of their businesses in ways you've always wanted to know about, but wouldn't dare ask. They openly share their disappointments, failures, successes, and everything in-between as they grew sales ranging from 6 to 9 figures. Knowing where your business stands financially helps you make critical decisions with confidence. It's simply the best way to be sure you grow a business that fuels the life you want to live. 

https://www.christinasjahli.com/

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episode 149: Managing Cash: The Stepping Stone of A Successful Business - The Journey of Sarah Isaacs

[transcript]


Cash flow management is the foundation of all business operations. Without proper financial management, your business is highly likely to face financial challenges. It is true that an entrepreneur is putting a lot on their plate and a lot at stake when running their own company. Thus, an effective accounting tool is crucial to reduce the risks of any mismanagement.

In this episode, Sarah Isaacs, the co-founder and COO of NorthStar, imparts the benefits of implementing the right financial tools for a business to succeed. She recalls how Dryrun helped her establish her own business. Finally, she shares the features of Dryrun that contribute to her company’s development.

Episode Highlights:

  • [04:25] Sarah’s Journey To NorthStar
  • [05:30] What is NorthStar?
  • [07:44] The Growth of Small Companies
  • [07:58] Sarah’s Struggles with Cash Flow and Management
  • [11:32] QuickBooks and Dryrun Comparison
  • [13:36] Before the Discovery of Dryrun
  • [17:56] How Dryrun Helped Her Business
  • [21:19] The Flexibility of Dryrun 
  • [22:18] What Dryrun Offers
  • [23:43] Plan for the Future
  • [28:09] About AvaTax

Resources:

  • Visit Christina Sjahli's website for more insights on designing an ownership structure that aligns with your company vision, and check out the Her CEO Journey™ podcast series!
  • Sign up for the free 30-day free trial with Dryrun to see how you can monitor, manage, and model your own company’s cash flow!
  • Visit NorthStar.io’s website 
  • Connect with Sarah: Twitter 

Enjoy the Her CEO Journey™ Podcast?

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Write us a review and share it! If you enjoyed tuning into the show, then do not hesitate to leave us a review. You can also share this episode with the women you know so they can find financial empowerment and get their ideas into the world.

Have any questions about business finance? You can contact me through LinkedIn or schedule a chat with me at any time. You can also suggest topics you're curious about for future episodes to help your business grow. Thanks for listening!

For more episode updates, feel free to visit my website. You may also tune in on Apple Podcasts, Google Podcasts, Spotify, or Stitcher.


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 January 6, 2022  31m