Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs

Weekly show where my featured guests and I explore the financial and business challenges women face on the entrepreneurial journey to success. You'll hear them talk about the money side of their businesses in ways you've always wanted to know about, but wouldn't dare ask. They openly share their disappointments, failures, successes, and everything in-between as they grew sales ranging from 6 to 9 figures. Knowing where your business stands financially helps you make critical decisions with confidence. It's simply the best way to be sure you grow a business that fuels the life you want to live. 

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episode 172: Preparing Your Exit Strategy — The Journey of Julie Martinez

[transcript]


Managing a business and going through a major transition are difficult enough on their own. But if your business is going through a huge financial shift, then that’s even more challenging. With the stress that comes with it, you might struggle with making the right calls and coming up with good plans for your business.

In this episode, Julie Martinez shares her journey and how she assists female founders through financial transitions. She discusses women entrepreneurs’ struggles, the essentials of creating an exit plan for your business, and why you need a financial advisor.

If you want to learn how you can empower your business and create an effective exit strategy, this episode is for you!

3 reasons why you should listen to the full episode:

  1. Learn the struggles of female founders and how to overcome them.
  2. Discover the importance of financial self-care and how to practice it in your business.
  3. Find out the factors to consider when creating an exit plan for your business.

Episode Highlights

  • [05:10] Julie’s Journey
  • [10:44] Working with Female Founders 
  • [13:37] The Struggles and Challenges of Female Founders
  • [17:31] Financial Self-Care 
  • [22:29] Preparing Your Exit Strategy
  • [28:20] Julie’s Final Advice

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 June 23, 2022  30m