Business Wars

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.New episodes come out Wednesdays for free. Binge new full seasons early and ad-free, plus get exclusive past seasons, only with Wondery+.

https://www.wondery.com/shows/business-wars/?utm_source=rss

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episode 2: Playboy vs Penthouse | Naked Ambition


Hugh Hefner and BHugh Hefner and Bob Guccione come to the industry from very different families. Hefner from a stern, Puritan upbringing that left him frustrated and yearning for affection. Guccione from a large, loving Italian-American clan.

Hefner wants to be somebody, and he sees an opening in the field for a lifestyle magazine combining intelligent writing on pop culture and social issues with photos of sexy women. Playboy is revolutionary. It takes off, big time.

Guccione, meanwhile, moves to Europe in his twenties to pursue a fine art career, and ends up in London selling dirty pictures. But he’s a hustler. Taking a cue from Playboy, he creates Penthouse. It’s darker, racier and it works. He’s got Playboy in his sights. The war is brewing.ob GucHugh Hefner and Bob Guccione come to the industry from very different families. Hefner from a stern, Puritan upbringing that left him frustrated and yearning for affection. Guccione from a large, loving Italian-American clan.

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 June 22, 2020  28m