Weekly show where my featured guests and I explore the financial and business challenges women face on the entrepreneurial journey to success. You'll hear them talk about the money side of their businesses in ways you've always wanted to know about, but wouldn't dare ask. They openly share their disappointments, failures, successes, and everything in-between as they grew sales ranging from 6 to 9 figures. Knowing where your business stands financially helps you make critical decisions with confidence. It's simply the best way to be sure you grow a business that fuels the life you want to live.
https://www.christinasjahli.com/
episode 184: Weaving a B Corporation: How One Woman’s Bedding Business Became Threads of Success - The Journey of Claire Watkin
Maximizing profits doesn’t have to come at the cost of increased and negative environmental impact. In fact, environmentally friendly companies may find that they reduce costs and increase profit margins when they hit their sustainability goals.
There are many paths to success, but for Claire Watkin, that means doing business different, and doing business better. Claire Watkin is the Managing Director of Trendsetter International, a certified B Corporation that produces high-quality and environmentally friendly bedding products. Claire Watkin and Trendsetter International’s journey to success is a grand journey of constant change and improvement, proving that the key to success lies in adaptability and continual monitoring of your business. They also showcase the benefits of having a strong financial strategy that begins before a financial year rolls around.
Episode Highlights
- [05:02] Claire Watkin’ CEO Journey
- [07:48] Becoming a Certified B Corp
- [11:06] Challenges of Getting B Corp Certification
- [12:18] Continually Evolving Standards
- [18:26] Balancing Purpose and Profit
Resources:
- Profit Reimagined™ Inc. is now a Certified B Corporation™!
- Connect with Christina: Website | LinkedIn
- Visit Trendsetter International’s Website
- You can find Trendsetter in the US here, or in the UK here.
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