Brand Story

This is Brand Story, where host Steve Gilman talks with those on the front lines of brands: business leaders, entrepreneurs, and marketers. Our guests represent a wide variety of roles and industries, but the lessons learned break through those walls, connecting us on shared themes of brand experience, leadership, storytelling and understanding your audience. You’ll hear unique stories you can relate to, be inspired by, and learn from — because stories are what connects us.

https://www.gravitygroup.com/podcast/

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episode 41: Playing the Long Game featuring Dorie Clark


It’s no surprise that Dorie Clark’s latest book focuses on long-term strategies for your personal goals. As we all live busier and busier lives, we tend to get stuck in the now and stop thinking about where we want to be in the future. As a top communication coach and business thinker, Dorie coaches others on how to break down the busy, optimize their lives, and be more successful both personally and professionally. This episode of Brand Story shines a light on those challenges and encourages you to reevaluate your own busy life to prioritize what matters most.

This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.

Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.

Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/playing-the-long-game/

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For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.

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Facebook — https://www.facebook.com/gravitygroupmarketing

Episode Chapters:

(00:00) Introduction - Dorie Clark

(02:19) "Better" - How Dorie started her weekly show with Newsweek on LinkedIn

(05:33) How Steve Started the Brand Story Podcast

(07:15) Why are we stuck in short-term thinking?

(08:55) Strengthening Your Strategic Thinking Muscle

(10:08) Stuck in Busyness as a Status Symbol

(12:37) Using Busyness to Cope with Grief

(15:36) Dorie Started Writing to Explore the Pursuit of Meaning at Work

(17:26) Steve's Start in Marketing - Business People Speak Human

(19:00) Understanding Yourself - If People Say "You're A Horse," Buy a Saddle

(21:49) Professional Transitions - The Boardroom Poet

(25:14) Good Internet Hygiene - Why You Should Google Yourself

(27:46) Dorie's Career - Autonomy and Deciding When to Work

(30:23) Renaissance Weekend - the Event That Shaped Dorie the Most

(32:48) Consolidate Gains & Rebalance the Portfolio - Dorie's Life Chapter

(35:09) Dorie's Dilemma - Productivity Hacks vs. Taking a Breather

(36:16) Advice For Younger Dorie Clark - Build an Email List


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 December 20, 2022  37m