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episode 121: Immer.App Reinvents Reading For The Digital Age
Executive Summary
Immer.App is a startup that has been chosen for the 2022 CONTENTshift accelerator, whose impressive and unique technology is set to revolutionize the way we read in the digital age. Through their development of an innovative mobile, tablet, and web-based reader experience, Immer.App are strongly positioned to impact both smartphone users and publishers alike. Although they have initially pivoted away from a consumer app to market their innovative reading technology, they are actively reaching out to producers of mobile apps, websites, and publishing companies who could significantly benefit from the use of their advanced system. Keep reading if you want to stay up-to-date with this exciting startup's journey!
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The Founder
Niels is an entrepreneur and writer. He even wrote in the past background material for video games and articles for newspapers and magazines. Since he is so passionate about reading, he works really hard to re-invent reading for tablets, e-readers, and smartphones.
The Startup
Immer had a proof-of-concept app in the Netherlands with 10.000 users. During its development since its founding in 2020, it pivoted away from a reading app to its solution making text easier to read and easier to understand. This in turn makes all reading apps and e-readers potential partners, instead of competitors.
Venture Capital Funding
Immer.App is currently funded in an angel round of 600.000 €. They are looking for a pre-seed round. Currently, they have many dutch investors and look for more international investors to get their feedback and input as well. On our blog, there is a link to their pitch deck.
Immer is Hiring!
Learn more on our blog post.
The CONTENTshift Accelerator
This interview is part of our continued partnership with the CONENTshift Accelerator, the accelerator of Germany's association of book publishers and book printers (Börsenverein des Deutschen Buchhandels). If you are interested in learning more you can visit their website here: https://www.contentshift.de/en/ or just have a look at all the winners since 2017 here in our playlist: https://www.youtube.com/watch?v=6b0cn5X_xWE&list=PLUbiCAQc22Wu5mU4YqS7oWWEjqrdG1Kul&ab_channel=Startuprad.io
Blog Post with all Links
https://medium.com/startuprad-io/immer-app-reinvents-reading-for-the-digital-age-824c8ce91654
Topics Discussed in this Interview
In this interview, we are talking about
#innovation #startup #startupstories #startupradio #entrepreneurship #entrepreneur #business #motivation #success #entrepreneurs #mindset #goals #entrepreneurlife #lifestyle #businessowner #believe #positivevibes #branding #innovation #techstartups
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