Business Wars

Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.

https://www.wondery.com/shows/business-wars/?utm_source=rss

Eine durchschnittliche Folge dieses Podcasts dauert 25m. Bisher sind 383 Folge(n) erschienen. Alle 2 Tage erscheint eine Folge dieses Podcasts.

Gesamtlänge aller Episoden: 6 days 9 hours 3 minutes

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episode 1: Vaccine Wars | This is Not a Drill


It’s early January 2020, and a mysterious new virus is overtaking the city of Wuhan, China. At first the outbreak barely makes the news, but as the threat comes into focus, scientists spring into action to make a vaccine. But the outlook’s grim – vaccines take years to create, test and approve. No one expects one to arrive anytime soon. But for two ambitious biotech start-ups, this is a chance to show the world what their cutting-edge tech can do...


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   28m
 
 

Wondery Presents: Secret Sauce


In Wondery’s newest series, Secret Sauce, hosts John Frye and Sam Donner explore the stories and successes behind some of the most inspiring businesses, creative innovators and intrepid entrepreneurs.  First up, we’re diving into the company that revolutionized how we vacation, travel, and even how we trust other people...we’re talking about Airbnb. In 2008, Air Bed and Breakfast launched at SXSW with high hopes of becoming an alternative to overbooked hotels.....


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   5m
 
 

episode 7: KFC vs Chick-fil-A | The Fried Chicken Future


After decades in KFC’s shadow, Chick-fil-A rode a wave of chicken sandwich obsession to industry dominance. But for how long? Will consumers tired of the relative simplicity of fried chicken in between two pieces of bread? For more on the emergence of the chicken sandwich as fast food’s favorite son, we speak to Nick Wiger — writer, comedian, and host of the Doughboys podcast...


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   24m
 
 

episode 7: David Brown on The Art of Business Wars


Our new book, The Art of Business Wars, takes fans through stories they've heard on Business Wars and some that are completely new. Host David Brown is joined by Next Big Idea's Rufus Griscom to discuss how the book came together, what makes a great Business Wars story, and preview some of the never-before-seen rivalries sure to thrill long-time listeners.  The Art of Business Wars is available now from all major booksellers.


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   23m
 
 

episode 6: KFC vs Chick-fil-A | Sandwichmania


It’s the the early 2000’s and the animal rights group PETA accuses KFC of cruelty in their poultry processing and creating “Frankenchickens.” As KFC revenues tumble, Chick-fil-A surges ahead, cultivating fanatic customers with opening day parties and lavish food giveaways. But when President Dan Cathy makes controversial remarks against same-sex marriage, Chick-fil-A becomes a battleground...


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   25m
 
 

episode 5: KFC vs Chick-fil-A | The Colonel’s Last Stand


It’s the 1970’s and Kentucky Fried Chicken has yet another new owner: Heublein, the company known for introducing Americans to Smirnoff’s vodka. But KFC brand ambassador Harland Sanders creates a PR fiasco by accusing his new corporate bosses of letting standards slide and ruining the company...


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   27m
 
 

The Art of Business Wars Lesson 4: Positioning


oo often in business, taking two positions is the same as taking none. You can only carve out one at a time — so choose wisely. To read more lessons from The Art of Business Wars and to order your copy, visit wondery.com/the-art-of-business-wars. 


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   4m
 
 

episode 4: KFC vs Chick-fil-A | The Henhouse Heats Up


It’s the late 1960s and Kentucky Fried Chicken’s new owner takes the rapidly expanding franchise public. America’s hottest new IPO makes dozens of employees instant millionaires, but not Harland Sanders, who sold his company for cash. Now brand ambassador, Sanders regrets his decision and attempts a coup...


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   26m
 
 

episode 3: KFC vs Chick-fil-A | The Birth of the Bucket


It’s the 1950s in Kentucky and Harland Sanders faces bankruptcy once again. 65-years-old, broke, unemployed and desperate, he barnstorms the country, living out of his car, selling his secret fried chicken recipe to restaurant and diner owners. Franchising is a new concept and it’s hard going, but Sanders makes an invaluable convert of Pete Harman, a Utah restaurateur, who becomes his first franchisee...


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   28m
 
 

Announcing The Art of Business Wars


Pre-order our new book The Art of Business Wars now before it is released on April 13.


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   3m