Listen in as Nick Taylor sits down with marketers, makers, entrepreneurs and key voices of innovation in the world of brands & marketing. Each week brings relevant discussions and bite-sized insights on the topics driving shifts in marketing, branding, and advertising. Episodes also offer an insider view into the processes and best practices of founders, entrepreneurs & marketing superstars.
https://lippetaylor.com
Gesamtlänge aller Episoden: 1 day 7 hours 33 minutes
episode 18: Conagra CCO, Jon Harris on Heritage Brands and Comms in the Age of Covid
“Innovation is the lifeblood of our business. It really is. It's not about the ingredients, it’s about keeping our brands top of mind and close at hand and always evolving to suit the ever-changing, ever-evolving needs of the consumer.”
episode 7: Origin Stories: KODIAK CAKES - from Shark Tank to Fastest Growing Pancake Mix
Welcome to DAMN GOOD BRANDS Origin Stories! A new series dedicated to uncovering the entrepreneurial journeys behind some of today’s most successful brands straight from the founders themselves.
Today we’re talking to Joel Clark, the co-founder, and CEO of Kodiak Cakes. In addition to being a client, Kodiak Cakes is an all-natural food company based in Utah that specializes in pancake mix. Their product also includes other healthy snacks like bars, oatmeal, and more...
episode 16: Capital One Public Relations Director Sukhi Sahni on Insight-Driven PR
“PR is more than press releases. It’s understanding where the audience is so you can share stories that will resonate.”
episode 6: Benton Crane on The Squatty Potty Unicorn and Engineering Virality with Humor
“We found it’s much easier to teach a comedian how to sell than it is to teach a marketer how to be funny.”
episode 14: LG Electronics’ Head of Global Corporate Communications, Ken Hong
Welcome to Damn Good Brands. Today, as part of our Influence 100 series in partnership with The Holmes Report, we are speaking to Ken Hong, the Head of Global Corporate Communications at LG. Ken has been at LG for over ten years. Throughout the...
episode 5: Exciting Shifts in Social Media with CEO of Muck Rack and The Shorty Awards, Greg Galant
This episode delves into the many offshoots of social media, from emerging trends in social good and influencer marketing, to its origins as a natural means of expression in our digital age.
episode 12: Taking Your Seat at the Table: Strategies for Reaching the C-Suite as a Woman CORRECTED
In August of 2019, Lippe Taylor hosted an event called Taking Your Seat at the Table: Strategies for Reaching the C-Suite as a Woman. The centerpiece of the evening was a roundtable discussion on the topic of executive female leadership.
episode 11: Johnson & Johnson’s Chief Customer Officer, Chester Twigg, on Meeting the Challenges of a Shifting Global Market
“We're not just going to follow the latest fad out of the door. We need to know that it is really going to provide our consumer a better outcome. We're in the business of science and technology and ultimately better health outcomes for our consumers.”
episode 10: Broadening Your Aperture - Lenovo CCO, Torod Neptune on Effectively Crafting Global Brand Narratives
Paul Dyer and Torod Neptune discuss the intricacies of generating robust but universal strategies for global communications
episode 9: PayPal’s Uniquely Integrated Communications Department with Franz Paasche
PayPal’s Senior Vice President, Corporate Affairs and Communications, Franz Paasche, sits down with us to discuss the keys to a fully integrated digital communications practice.