Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs

Weekly show where my featured guests and I explore the financial and business challenges women face on the entrepreneurial journey to success. You'll hear them talk about the money side of their businesses in ways you've always wanted to know about, but wouldn't dare ask. They openly share their disappointments, failures, successes, and everything in-between as they grew sales ranging from 6 to 9 figures. Knowing where your business stands financially helps you make critical decisions with confidence. It's simply the best way to be sure you grow a business that fuels the life you want to live.


Eine durchschnittliche Folge dieses Podcasts dauert 40m. Bisher sind 151 Folge(n) erschienen. Dieser Podcast erscheint wöchentlich.

Gesamtlänge aller Episoden: 4 days 3 hours 36 minutes


episode 138: Steward Ownership: The Perpetual Trust Model - The Journey of Natalie Reitman-White [transcript]

As a mission-driven founder, you want to make sure that the mission and purpose of your business do not get lost over time. After all, you want your business for good to provide excellent products or services to your customers for years to come. Luckily, there are different ownership models you can explore. 

Alternative ownership or steward ownership is a concept that can help ensure that your company’s decision-making processes are in line with your mission...



episode 137: Steward Ownership: A Method for Preserving Business Owner’s Legacy and Purpose - The Journey of Sarah Joannides [transcript]

As a mission-driven founder and business owner, you want to know that your company’s mission is still being carried out despite you not being active in it any longer. You may worry that as you exit, your business may be controlled by entities that aren’t in line with how you intended for your business to run. The founder’s dilemma may also trouble you. That is, you wonder if you’ll have to choose between liquidity and legacy...



episode 136: Her CFO Tips: 4 Steps in Planning Your Debt Financing Repayment and Achieving Long-Term Profitability [transcript]

Many mission-driven female founders fear having debt in their business. However, when done right, taking on debt financing is actually a great way to grow and expand your business. One way to conquer your fear of going into debt financing is to plan your steps before you even approach a lender. In particular, it would benefit you to have a debt and interest repayment plan in place. Through this, you know what to expect in your business’s financials...



episode 135: Her CFO Tips: How To Find Out If Your Business Can Afford Debt Financing [transcript]

As a female founder and CEO, you might think that debt in your business is a bad thing. However, did you know that if you’re running a business, chances are, you likely already have business debt? One form of business debt is paying your suppliers a few days after they send an invoice. Now, this is a type of short-term debt financing strategy. There are many other ways you can leverage business debt finance to build and grow your business. You just need to learn how...



episode 134: Her CFO Tips: Financing Strategy Based on Short-Term versus Long-Term Capital Needs [transcript]

Many founders shy away from debt financing because of a lack of knowledge. However, debt financing can be beneficial to businesses with a steady cash flow and existing assets. When you play your cards right, you can secure financing for your business without having to give any ownership away. 

In this episode, I’ll show you how to match your short-term and long-term capital needs to the right debt financing option...



episode 133: Assert Your Business Identity: Why It’s Important to Trademark a Name - The Journey of Cynthia Mason (Intellectual Properties Series) [transcript]

Having a trademark is fundamental to protecting your business assets and potential growth.

A challenge that comes with growing your business is protecting ownership of your primary assets. And you can do this all by creating an identity that sets yourself apart from your competitors.

In this episode of Her CEO Journey™, trademark agent and lawyer Cynthia Mason talks about the value of trademarks and how many business owners can benefit from registering for one...


 2021-09-16  50m

episode 132: Scaling Your Business and Attracting Investors: How IP-Backed Financing Can be Your Growth Strategy for Business - The Journey of Lesley Gouldie (Intellectual Properties Series) [transcript]

Financing is a requirement for the growth of your business. However, traditional financing may not be the best option for the nature of your business. Luckily, there are different options available to you. Your unique ideas, processes, and technology can be protected in the form of IP. You can then leverage this IP portfolio for debt financing. Through this process, you’re able to scale up and attract more investment opportunities...


 2021-09-09  32m

episode 131: Growing Your Business with IP-Backed Financing - The Journey of Lally Rementilla (Intellectual Properties Series) [transcript]

Many companies don’t realize the value of their intellectual property. Leveraging assets, such as an IP portfolio, is necessary for scaling businesses for growth. These days, venture capital investors, like BDC Capital, open opportunities for companies to receive IP-backed financing.

In this episode of Her CEO Journey™, Lally Rementilla joins us to explain how IP-backed financing can scale your business...


 2021-09-02  55m

episode 130: Unlocking Financing Opportunities with IP: How to Patent an Idea — The Journey of Susan Blanchet (Intellectual Properties Series) [transcript]

Filing and acquiring patents is not an easy feat. The process is expensive, time-consuming, and intricate. With so many things to consider, it's easy to be discouraged. However, it's important to remember that IPs are of great value to your company. If you want to become an industry leader, it's beneficial to learn how to patent your ideas.

In this episode, Susan Blanchet shares first-hand knowledge on developing an effective IP strategy...


 2021-08-26  29m

episode 129: Build Your Business Reputation: Learn How to Protect Intellectual Property and Use IP Strategies with Cassandra Derham (Intellectual Properties Series) [transcript]

Intellectual property allows founders and CEOs to have a firm hold of their business ideas and trade secrets. You may not realize it, but these intellectual assets hold intrinsic value. They help keep you competitive and innovative in an ever-changing market. That’s why it’s important to protect these assets with an IP strategy.

Cassandra Derham joins us in this episode for an insightful chat on this matter. We learn the six strategic pillars of IP and examples of their uses...


 2021-08-19  46m