Inside Jobs — Podcast for In-House Agencies

Inside Jobs is a podcast about in-house agencies and the people who lead them—featuring industry influencers, creative directors, and marketing executives from top global brands. Get to know the people and personalities who are shaping the in-house industry. Inside Jobs is hosted by Robert Berkeley, brought to you in partnership by the In-House Agency Forum (IHAF) and EKCS. Listener questions and comments are highly encouraged. Contact us anytime.

https://www.ijpodcast.com/

Eine durchschnittliche Folge dieses Podcasts dauert 35m. Bisher sind 50 Folge(n) erschienen. Alle 1 Monate erscheint eine Folge dieses Podcasts.

Gesamtlänge aller Episoden: 1 day 4 hours 51 minutes

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episode 40: Ep. 40 - Embracing Marketing Operations - Kylie Turnauer, McKesson


In this episode of Inside Jobs, we meet Kylie Turnauer, Director of Marketing Operations at McKesson Medical-Surgical. Never in her wildest dreams did this wannabe history major picture herself at the center of the emerging and essential competency that marketing operations has become. From being drafted to an early role in traffic to visioning and standing-up a brand-new center of excellence at McKesson, Kylie embraces the intricacies of systems and processes...


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 May 24, 2022  41m
 
 

episode 39: Ep. 39 - One-Brand Wonders - Jen Perry, Constant Contact


In this episode of Inside Jobs, we hear from Jen Perry, former Senior Director of Creative at Constant Contact. Jen broke into advertising at age 12 and signed with a well-known ad agency as an undergrad. Then, after years supporting a broad range of external clients, she joined the ranks of those who took their talents in house. Jen’s doubts about committing to a single brand have since given way to broader business acumen and stronger ties with marketing...


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 April 28, 2022  31m
 
 

episode 38: Ep. 38 - My Calling, My Craft - Hillery Shay, Children's Minnesota


In this episode of Inside Jobs, Hillery Shay’s vocation becomes her occupation. Born to “the world’s greatest single mom,” Hillery grew up in the Boston ‘burbs and found her voice through photography. She followed her camera from art school to covering high-profile stories for the Associated Press, including the 9/11 attack on the Pentagon. From there, she made a seamless transition in house. Today, Hillery leads the marketing and communications arm of Children’s Minnesota...


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 March 30, 2022  32m
 
 

episode 37: Ep. 37 - Agent of Change - JR Curley, FabFitFun


In this episode of Inside Jobs, JR Curley’s career proves change is the only constant. JR grew up on the move and spent his early years absorbing different cultures, colors and textures around the globe. An artist and proud computer nerd, he broke into graphic design and discovered the in-house model—leveraging brand expertise and client relationships to meet the changing needs of a firm that eventually became PwC...


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 February 28, 2022  42m
 
 

episode 36: Ep 36 - A Tale of Transformation - Carlos Ricardo, HP


In this episode of Inside Jobs, we learn how Carlos Ricardo came to lead marketing services and creative at HP. Influenced by his father and his multi-country upbringing, Carlos set a path to becoming a global marketer from a very young age. From edgy “cola wars” campaigns in Brazil to digital transformation of a retail bank in Spain, Carlos is someone who meets challenges head-on. That M.O...


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 January 12, 2022  39m
 
 

episode 35: Ep 35 - Connecting Through Curiosity - Michelle Clark, E. & J. Gallo Winery


In this episode of Inside Jobs, we hear from Michelle Clark, Senior Director of Creative at E. & J. Gallo, the world’s largest family-owned winery. Entering the workforce during the tech boom of the 90s, Michelle worked her way up from enthusiastic intern to astute corporate marketer—combining her expertise with analytics and data with a penchant for connecting with consumers directly...


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 November 17, 2021  36m
 
 

episode 34: Ep 34 - The Accidental Tourist - Laurie Schiada, Humana


In this episode of Inside Jobs, we meet Laurie Schiada, who’s made a career out of pushing the creative envelope. Laurie joined legendary designer Saul Bass as an art school grad before setting out on her own as a freelancer. From there, her design work quickly evolved into branding and creative leadership roles. At Disney, Boeing and beyond, Laurie honed her skills managing creative talent, advancing team structures and reawakening legacy brands...


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 September 7, 2021  40m
 
 

episode 33: Ep. 33 - A Legacy of Should’ves - Graham Daldry, Specsavers


In this episode of Inside Jobs, we hear from academic hopeful turned in-house agency leader, Graham Daldry. When education reform curbed his early career plans, Graham took a turn as an advertising writer. A handful of agencies and some 2,000 scripts later, he left Ogilvy & Mather to help build a budding eyewear brand from the inside out. Follow along as Graham discusses all things advertising, from copywriting to creative leadership to the merits of the in-house model...


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 August 5, 2021  40m
 
 

episode 32: Ep. 32 - Keeping it Real (Estate) - Jan Loomis, Coldwell Banker


In this episode of Inside Jobs, we meet Jan Loomis whose background in journalism and PR made for an easy transition to marketing. Jan leads creative services for Coldwell Banker as part of Realogy—the leading provider of residential real estate services in the U.S. With detailed project workflows, utilization tracking and reporting, a hybrid chargeback model, and promotional sizzle reels, Jan and her team successfully support over 80,000 agents...


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 June 21, 2021  32m
 
 

episode 31: Ep. 31 - Embracing a Nomadic Spirit - Luis Ruvalcaba, IDC


In this episode of Inside Jobs, we hear how Luis Ruvalcaba aced figure-drawing in high school only to be drawn in by more-complex challenges as he advanced in his career. Not one to grow complacent, Luis shifted from traditional to digital design before the industry saw it coming—ultimately leading creative for several iconic brands...


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 May 26, 2021  29m