Novel Marketing

Are you thinking about quitting publishing or writing? You started full of energy and optimism, but it has been a hard road, and you feel tired.
Should you quit? My answer may surprise you.
Maybe you should.
Publishing is an industry where almost everyone has a financial incentive to see you keep going. People in the publishing industry don’t earn money if you quit...

Do you long to see your story on the big screen? If so, I have good news.
Every streaming platform is desperate for new content to give them the edge in the ongoing streaming wars, and traditional TV stations and movie companies are as prolific as ever. Even radio stations and theaters are looking for new content...

Google Chrome is the most popular web browser, but if you're just using basic Chrome, you're missing out on some amazing time-saving tools and assistance...

For those outside the publishing industry, the inner workings of the industry are wrapped in mystery.

• How do books get published?
• Who decides which books to publish?
• How well are books selling?
• How much money do authors really make?

In secretive industries, information is typically leaked through hacks, whistleblowers, and court cases. Cases involving big publishers rarely go to trial because big companies dislike having their secrets publicized...

Did you know that one in five Novel Marketing listeners lives outside the United States?
Authors living overseas view America as the land of plenty because there are so many American readers. However, foreign authors often struggle to sell their books in America. Why? These United States are made up of 11 ethno-geographic regions, each with its own culture...

Most authors build their websites on WordPress, partly because of its powerful and enormous plugin repository. A plugin is like an app for your website. Each of WordPress’s nearly 60,000 plugins can add specific functionality to your website...

For the last 11 years, audiobooks have seen double-digit sales growth year over year.

The audiobook market is now $1.8 billion.

That means audiobooks are no longer an optional, nice-to-have feature when you launch your book...

When I was in college, I experimented with cooking Asian food, but my stovetop-cooked rice never tasted very good. Then, one of my Asian friends introduced me to the right tool for the job: a rice cooker. Its only function was to perfectly cook rice, and it worked every time.
While I never got good at cooking Asian food, I always had great rice because I had the right tool for the job...

So you're thinking about self-publishing a book.
You've heard self-published authors can make more money, control the content and design, and have better access to marketing data.
But self-publishing a book can be daunting. There are so many factors involved: writing, editing, formatting, finding a cover designer, uploading to Amazon, setting up a sales page, and promoting your book.
Self-publishing, also known as indie publishing, is not for the faint of heart...

Eight tips and three warnings to help you make the most of your Black Friday book promotion and marketing plan.