RED - The Marketing Podcast For Experts

Turn your expert knowledge into income, build authority, and deliver your message in a way that makes impact. RED will help you reach more people and make more money.

Eine durchschnittliche Folge dieses Podcasts dauert 19m. Bisher sind 146 Folge(n) erschienen. .

Gesamtlänge aller Episoden: 2 days 3 hours 43 minutes


episode 287: How to Sell Your Expert Knowledge via Udemy w/ Mike Adams [RED 287]

There is a lot of junk "information" online and some sites seem to have more of them than others. Whether you're looking at a free site, like YouTube, or a paid site, like Udemy, chances are that you're going to have to weed through a lot of noise to...


 2021-04-29  39m

episode 286: 3 Steps to Longevity for Your Expert Business [RED 286]

On , I talked with John Jantsch of Duct Tape Marketing about his longevity in the "expert business." On this episode, I'm going a bit deeper into three of the concepts we discussed: Point-of-View Consistency of Messaging (and just consistency)...


 2021-03-08  16m

episode 285: Long-Haul, Self-Reliant Entrepreneurship w/ John Jantsch [RED 285]

I started my company in 1995, while I was still in college. I didn't think much of it at the time, but knew I didn't like working for somebody else and that I wanted options. I'm still here, but there are certainly those times when I ask myself, "How...


 2021-03-02  37m

episode 284: Which Type of Leader Are You? [RED 284]

The beginning of the year is always a great time for self-evaluation, but right now, with a new President just taking office, is also a great time to think about "leadership" and being the type of leader that will help you to spread and be more...


 2021-01-24  18m

episode 283: Social Media and The Work You Don't See [RED 283]

On , I talked about how I've switched to jumping rope for my main cardio exercise during the pandemic. I'd have a little experience with jumping rope previously, but was still pretty much a beginner, so when I got my ropes, I started looking online...


 2020-12-04  51m

episode 282: The Hustle of Church (and Fashion Models) [RED 282]

There are two rules all churches know (or will know soon enough). Both apply to your business. In This Episode: How to get booked for more gigs How to write a book (or several books) How to do more podcasts How to be a guests on other people's...


 2020-12-02  9m

episode 281: The Business Of Church And Communication [RED 281]

Your podcast, your book, and your "media" has a lot more in common with church than you'd think. And whether you're a public speaker, a podcaster, or a writer, you have a lot in common with a preacher and how he communicates. is a pastor, adjunct...


 2020-12-01  46m

episode 280: Pandemic Check-in [RED 280]

I'm back with a pandemic-related check-in...and also a new way of titling episodes. Want to hear from me more often? Try or the . In This Episode: When the bottom falls out Panic attacks From 250 dates per year to only 1 The "Cone of Silence"...


 2020-11-27  26m

episode 279: RED 279: The $1,000,000 T-Shirt Business

I posted some merch photos on the and got a comment that this story would make a good podcast. So here it is. Branded merchandise isn't for everybody, but if you have the right audience, it can be a substantial part of your business. In this episode,...


 2020-08-31  13m

episode 278: RED 278: The Live Event Opportunity

This is a followup to my with . No matter how you cut things, producing a live event is difficult, but it's even more difficult right now thanks to COVID-19.  However, right now is also a great opportunity to jump into doing live events, if...


 2020-08-14  9m