Release Notes

Release Notes is a weekly podcast about the business of Mac and iOS indie software development. We discuss inspiration, design, trends, and tools — everything but the code. Each week, we cover topics for the new or curious independent developer looking to make his or her way in the iOS and Mac ecosystem. Tips and tricks, success stories as well as failures. The show is hosted by Charles Perry, owner of Metakite Software, and Joe Cieplinski, Creative Director of Bombing Brain Interactive.

https://releasenotes.tv

subscribe
share


 
 

      #244: They Don’t Fit Down the Tubes


      Today we’re talking about the relatively new phenomenon of “cashless” brick-and-mortar storefronts, that have started appearing in New York where Joe lives. We use that as a jumping off point to talk about how flexible we should or shouldn’t be with our customers, especially when it comes to terms of payment. Mailing List Every month […]


      share





      35m
       

      #243: That’s Going to Take a While


      Today we’re talking about what we want to achieve in the new year. We discuss our goals, and how we want to achieve them. We also have an announcement about our conference in 2018. Mailing List Every month there are more great articles and content about the business of Mac and iOS development than we […]


      share





      38m
       

      #242: 100,000,000 GB of RAM, Approximately


      Today we share our take on some Apple news and rumors that have recently come to light. We discuss some changes to the App Store Review Guidelines that will affect white label apps in the iOS App Store, how those changes might affect other non-white label apps that have been affected by Apple’s crackdown, some […]


      share





      37m
       

      #241: Brute Force Customers (part 2)


      In this episode we continue our conversation about Charles’ efforts to attract new RelaNet customers using cold email outreach. Today we talk statistics: response rates, positive response rates, rates of closing the sale, and more. Mailing List Every month there are more great articles and content about the business of Mac and iOS development than […]


      share





      28m
       

      #240: Brute Force Customers


      Today we talk about Charles’ efforts to attract new RelaNet customers using cold email outreach. We talk about his source of email addresses, his vetting process, the email scripts he uses, how he tracks which emails are opened, and how he’s using data to optimize his email effort. Mailing List Every month there are more […]


      share





      38m
       2017-12-18

      #239: 7 is a Lot Closer to 10 than 1


      Today we chat with Charles and get an update on his new business, RelaNet. We talk about how he almost (but not quite) reached his 2017 goal, his struggles with taking on a sales role, learning from real customers, and dealing with rejection. Mailing List Every month there are more great articles and content about […]


      share





      32m
       2017-12-11

      #238: If You’re Free, Go to the Party


      Through his freelance design business, Joe has had clients for many years. Charles, on the other hand, is new to managing client relationships. So today we talk about how to handle those client relationships as we head into the holidays. Do you send a card? Do you send a gift? Do you attend the holiday […]


      share





      30m
       2017-12-04

      #237: Ian Landsman (part 2)


      Today we’re again joined by Ian Landsman, creator of HelpSpot and co-host of the Bootstrapped podcast. Ian has been building and running his self-funded helpdesk product HelpSpot for 13 years, and along the way he’s learned a lot of lessons about running a successful business online. Today we talk to Ian about the advice he […]


      share





      30m
       2017-11-27

      #236: Ian Landsman (part 1)


      Today we’re joined by Ian Landsman, creator of HelpSpot and co-host of the Bootstrapped podcast. Ian has been building and running his self-funded helpdesk product HelpSpot for 13 years, and along the way he’s learned a lot of lessons about running a successful business online. Today we talk to Ian about how he got his […]


      share





      31m
       2017-11-20

      #235: Might Want to Pep That Up a Bit


      Today we start wrapping up the year by talking to Joe about how he’s done this year. We talk about his his goals for the year, what progress he made on them, and his plans for the future. Mailing List Every month there are more great articles and content about the business of Mac and […]


      share





      36m
       2017-11-13