We discover the ingredients of your Restaurant's secret sauce. SEO, Facebook, Twitter, emails, coupons, yield utilization, USPs, Menu engineering, direct mail, Instagram, partnerships - there are many ingredients for creating your Secret Sauce and with the right Secret Sauce you can find more customers and turn them into repeat customers. We deconstruct the recipes, so you can increase increase turnover, increase profit and maybe decrease the amount of time you spend working in your Restaurant.
http://marketing4restaurants.com/secret-sauce/
Gesamtlänge aller Episoden: 3 days 21 hours 26 minutes
61 - Restaurant Rescue - How to turn around a failing restaurant
We look at the steps that you need to take to turn around your restaurant and create the restaurant that you always wanted.
60 - Lessons on Restaurant Innovation and Creativity with Chef Shaun Quade from Restaurant Lume
We talk to one of Australia's most innovative and creative Chefs, Shaun Quade
59 - Creating a Story for your Restaurant
How to create an enduring narrative that will attract customers to your restaurant?
58 - How to sell your Restaurant for the highest price
We talk to Robbie Doyle about the tactics that you can use to maximise the price that can get for your Restaurant when it comes time to sell.
57 - Mental illness and the Restaurant Industry
We talk to Chef Shaun Quade from Restaurant Lume about his journey with mental illness in conjunction with his journey to create Australia's most innovative restaurant.
56 - How to build a profitable wine program in your Restaurant
We talk to Chris Morrison, a Sommelier for a range of famous restaurants about how you can create a wine list in your restaurant.
55 - 8 ways to use Facebook Marketing to grow your Restaurant business - Part II
We look at Just Eats latest profit results. Orders growth is slowing and they are relying more for Revenue growth on top placement, which is where Restaurants pay for higher results in the Just Eat listings. In Australia,...
54 - 8 ways to use Facebook Marketing to grow your Restaurant Business - Part I
We look at some of the ways we are using Facebook to help Restaurants grow. It's not all about selling.
53 - How big online booking companies steal your customers and sell them back to you.
We talk to Kyle Welter about how online booking companies use Google Adwords to steal customers looking for your Restaurant and sell them back to you at a higher price.
52 - The Masterchef Effect Part II - What happens when your Restaurant is featured on Masterchef?
We look at the night the Chef Shaun Quade and his Pearl on the Ocean Floor from Restaurant Lume was featured on Masterchef in the Finals Week Pressure Test.