We discover the ingredients of your Restaurant's secret sauce. SEO, Facebook, Twitter, emails, coupons, yield utilization, USPs, Menu engineering, direct mail, Instagram, partnerships - there are many ingredients for creating your Secret Sauce and with the right Secret Sauce you can find more customers and turn them into repeat customers. We deconstruct the recipes, so you can increase increase turnover, increase profit and maybe decrease the amount of time you spend working in your Restaurant.
http://marketing4restaurants.com/secret-sauce/
Gesamtlänge aller Episoden: 3 days 21 hours 26 minutes
41 - How to market your Restaurant in a Tourist Town
Whether you are in a big capital city, or a big tourist town, there will be plenty of visitors in your area. Tourists make great customers, because they probably don't have cooking facilities and they will be looking for places to eat, so we will cover o
40 - Restaurant Leadership - Steps to help you be a better leader in your Restaurant.
We look at Restaurant Leadership. What is Restaurant Leadership, why is Leadership important in your Restaurant and how can you be a better Restaurant Leader.
39 - The Secret of Restaurant Profitability - New ways to look at Restaurant revenue and profit.
We look at the biggest mistakes that people make when running a Restaurant which stops them from being profitable. We discuss some different ways to look at your Restaurant Profit and Loss and get some more revenue to flow to the bottom line and increase
38 - How to buy a Restaurant and the common traps to avoid
We talk to Robbie Doyle, a Real Estate agent who has also been a chef for 25 years. He is in a great position to talk about how to successfully buy a Restaurant and how to avoid the traps in buying Restaurants.
37 - Restaurant Innovation and Creativity
We look at Restaurant Innovation and Creativity - what is it, why you should be creative and most importantly, the best way to be more creative in your Restaurant
36 - How to do Facebook Live Streaming for your Restaurant
We look at how to get you on Facebook Live as quickly and as easily as possible. This is one of the best ways to get great traction on Facebook.
35 - Advanced Facebook Marketing III - Email marketing and setting Restaurant Facebook ad budgets
We look at the best non email use for your email database and how it increases engagement with your Restaurant and we look at just how much you should be paying for your Facebook ads on a daily basis. We break down the numbers for you.
34 - Creating an Annual Restaurant Marketing system
We look at the process to create an annual marketing plan. Thinking ahead allows you to plan ahead for some great marketing activities to increase profitability across the quiet times in your Restaurant.
33 - Restaurant Trends for 2017
We look at how competition and technology is going to change the Restaurant industry in 2017
5 levers for Restaurant profitability and 5 free ways to increase them
We look at a really simple formula to look at making your Restaurant profitability