Gesamtlänge aller Episoden: 8 days 11 hours 34 minutes
Join me today as I discuss an inevitable topic, losing an employee! What do you do when an employee gives their two week notice? The pandemic has been tough, and even though 2020 is over, some of the problems are persisting! This is how I felt when one of my employees gave their two-week notice shortly after PT BizCon in January. So, what did I do? Did I panic? Celebrate? Mourn? Stop everything? No. How you handle it determines what happens next...
Anything to do with marketing can be intimidating, but throw in “digital” to the mix, and you add in an extra helping of anxiety. And why wouldn’t it seem overwhelming considering the factors?
Audio. Video. Multiple platforms. Equipment. New technology...
Join me today as I talk to my good friend, Dr. Erson Religious, the Modern Manual Therapist and avid Star Wars fan. He’s also a cash-based physical therapist and a drop-shipping wizard. Dr. E tells us how he stays on top of current trends and why it’s important to have your content everywhere. Knowing the difference between what trends fit your goals is the key to between staying current and getting bogged down in things you didn’t want to do in the first place...
On today’s episode of the podcast, I’m answering the top 10 questions Doctors of Physical Therapy (DPT) students have. My friends Sarah Falbo and Gabby Mace over at The GRADitude Podcast sent me these questions to answer.
I talk about my favorite books for business and how they have helped propel what I’m doing, like Guerrilla Marketing Jay Conrad Levinson and Dot Com Secrets by Russell Brunson...
On today’s episode of the podcast, I speak with Vikram Sethuraman. He is the Founder and CEO of PT Wired. PT Wired is a patient engagement solution that helps physical therapy clinics prevent patient drop-off, improve brand engagement, and boost internal marketing. Each practice receives a fully-branded mobile app available via iOS, Android, and Web that patients can download to access their Home Exercise Program with videos/notes/reminders, as well as engage with clinic marketing content...
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Our idea of what is expensive or what's affordable has been skewed by insurance companies. Starting a physical therapy practice or business is not expensive. It's not expensive if your goal is to help thousands or millions of people and you know what's possible...
Today I speak with Dr. Kyle Rice founder of the PT Hustle. He helps PT students and grads who struggle with standardized exams pass the NPTE. As someone who struggled himself with standardized testing, he now makes it his mission to help others get past the hurdle of the NPTE.
Kyle shares how he felt like he had something to prove entering college because he got in despite his low test scores...
1) Followers are not dollars They’re not your followers, they belong to Facebook or Youtube or Instagram. An email list is what you own. Email allows you to add value in a way that you can’t do on social media. Email isn’t sleazy. That’s not what we do! We add value! An email list allows you to control the flow of information, something that isn’t possible with social media. You may post great and informative content, but only 30% of your followers may even see it...
Your email list is the most valuable asset in your business, and it’s probably the most under appreciated.
I’m going to teach you how to create a business so valuable, that when you go to see it, the email list presents more than enough value. I’ve been hearing that email marketing is dead. That’s simply isn’t true. People who think that are only getting emails from people who don’t know how to do email marketing...
Today we talk Dr. Allen Ling about leadership and how he lead his team through COVID and coming out stronger on the other end.
Allen has been a private practice physical therapist since 1989 and continues to treat patients and mentor physical therapy students at his El Cerrito flagship clinic. He also is a comic book creator and publisher, as well as an international award-winning music video producer and singer-songwriter...