Information, inspiration and interviews on writing, self-publishing, book marketing and making a living with your writing.
If you need help with writing your book, or you want to learn how to navigate the new world of publishing and book marketing, then join Joanna Penn and her guests every Monday. Also covers the business of being a writer and how to make money with your books.
If you want to become a full-time author-entrepreneur, it's not just about quitting your job and starting to write. There are many challenges to face as you go through the transition. In today's show, I talk to Blaire Palmer about mindset,
Paid advertising may spike your book sales for the short term, but if you stop paying, you stop selling. With content marketing, you can create value for the long term, attract your target market and sell sustainably for years.
Book marketing through organic reach on Amazon is over, but there's no point lamenting the end of an indie era. Surf the changes and get to grips with Amazon Ads — or outsource them if you're ready to. Some hard talking — and encouragement — with Russe...
Writing for fun and for money is definitely possible, as I discuss with Jason Brick in today's interview. He writes flash fiction for fun and takes high-paying freelance writing jobs for income and shares tips for both. In the intro,
Established wisdom says that success in a creative career is more likely if you choose your niche and focus entirely on one thing. But what if you are someone who likes to play in all kinds of creative arenas?
Many authors are introverts and prefer creation to marketing, but what if you could use your words to attract your perfect target market? In today's episode, André Chaperon gives some valuable tips for building a sustainable creative business.
What if the future of book discovery and purchasing is mobile-first through apps like WeChat which dominates in China? I talk about AI translation, voice-first tech and more with Makoto Tokudome today. In the intro,
Some people say that publishing has already been disrupted, that this current state is the new model. But I don’t think the disruption has even started yet. As Jeff Bezos says, “it’s always Day One.” In the last ten years,
Audiobooks are the fastest growing segment in publishing and voice-first technologies like Amazon Alexa, Google Assistant, Siri, Cortana, and others mean that voice content will become even more popular. But audiobook production is still expensive,
In a world full of distractions, how do we make our books unskippable? We are more distracted than ever, but once we find content we love, we binge it and become dedicated fans, so how do we become one of those trusted voices?