An advert free, Weekly digital marketing podcast with listeners in over 180 countries worldwide, The Digital Marketing Podcast combines interviews with global experts, together with the latest news, tools, strategies and techniques to give your digital marketing the edge. Perfect for your daily commute, the podcast aims to be both entertaining and informative. Produced by Target Internet and hosted by Digital Marketing and E-commerce Expert, Ciaran Rogers and Award Winning Author and Speaker, Daniel Rowles. Find out more at TargetInternet.com
https://www.targetinternet.com/digital-marketing-podcasts/
Gesamtlänge aller Episoden: 5 days 10 hours 51 minutes
episode 181: 5 Google Analytics Reports You Should Probably Ignore
In this episode, we explore some of the commonly misunderstood Google Analytics reports and metrics and how to avoid misinterpreting them. When you are using Analytical data to tell a story, there is a real danger you will come to the wrong...
episode 177: A Single Customer View And How To Achieve it
Daniel and Ciaran explore the single customer view. What is it, how does it potentially work, and what benefits can it bring to your customer and your business in a progressively noisier and noisier marketplace. Sounds great right? But creating a...
episode 176: User Journey Mapping
Daniel talks us through the process of User Journey Mapping, a simple method to get us all thinking very hard about what content we need and where to place it within your content marketing strategy. We talk through building effective persona’s...
episode 175: How to Build Online Communities
We speak with Arjun Jolly, COO and co-founder of adQuadrant, about how to go about building communities online. A veteran online community builder and participant, Arjun has many years experience of building active online communities for a...
episode 173: Effective Snapchat Marketing Strategy
Miri Qylafi from Social Influencer Agency Fanbytes talks to Ciaran about Snapchat. We discuss where marketers and big brands often go wrong when marketing on Snapchat and Miri shares what Fanbytes have found works well for an effective campaign on...
episode 172: Mistakes To Avoid When Building Your Business
This episode was recorded back in November, but we have been saving it for the new year as we felt it might well inspire the budding entrepreneurs among you. We were invited to speak to an audience of tech entrepreneurs and App developers at the GDV...
episode 171: Is Twitter Dead?
In this episode of the podcast, as well as shamelessly attempting to get attention with a doom-mongering headline we are discussing all things Twitter. The platform has seen some significant shifts and changes over the last few months so we thought we...
episode 170: Digital Marketing Predictions for 2018
2018 Digital Marketing Predictions, Artificial Intelligence,AI, Voice Search, Virtual Reality, VR, Augmented Reality, AR, Oculus Go, Facebook Spaces