The Ecommerce Influence Podcast: Advanced Acquisition and Retention Strategies for Fast-Growing Online Brands

Ecommerce Influence is a podcast for the ecommerce business owner and online marketing executive. We have candid conversations with masters of ecommerce marketing and branding, and provide training and strategies to that help you convert more of your visitors to paying customers. Topics include lead capture, email marketing, shopping cart abandonment, conversion rate optimization, business automation, analytics and more.

http://www.EcommerceInfluence.com

Eine durchschnittliche Folge dieses Podcasts dauert 38m. Bisher sind 279 Folge(n) erschienen. Dieser Podcast erscheint wöchentlich
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264: How to Grow and Sell a 7-Figure Business


When I met Greg Williams in the Coalition, he told me he wanted to sell his business and be a millionaire by age 40. A year later, he’s done just that. Greg started Autoimmune Institute in 2017 with the intention to sell, and in just three years, he...


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 2020-08-11  46m
 
 

263: From Burnout to Freedom: Austin’s Entrepreneurial Journey


The “crush-it” culture of entrepreneurship almost led to me giving up the business I have today. After two years at a fast-growing startup, I was pushed to the edge mentally and physically. I knew I had to walk away and form a vision for what I...


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 2020-08-04  48m
 
 

262: Behind the Potter’s Wheel: How East Fork Successfully Grew an Unconventional Business


Growing a team is challenging for any company. But going from two people to 90 in just 10 years with a non-traditional business model? That’s an almost unbelievable feat.   Connie Matisse, cofounder and CMO of East Fork, joins us today to talk...


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 2020-07-28  36m
 
 

261: Q4 Predictions For Online Retailers: The Case For (And Against) A Massive Quarter


There are only 130 days until Black Friday. With the global economy in so much flux because of COVID-19, what are your Q4 predictions?  Are you preparing for a massive Q4 or wondering if your business is going to just get by?  In this...


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 2020-07-21  20m
 
 

260: Ecommerce SEO in 2020: What Actually Moves The Needle


With Facebook boycotts, changing advertising policies, and channel unpredictability, it’s more important now than ever to invest in what you can control The approach to search engine optimization (SEO) has changed over the last several years, but it...


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 2020-07-14  50m
 
 

259: Traeger Grills’ 10-Figure Smoking Gun: A Holistic Growth Strategy


Holistic marketing can make your brand more consistent and unified across all your marketing channels so that it stands out from the competition.  Jesse Semchuck, Director of Acquisition for Traeger Grills, joins us to share what he has learned...


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 2020-07-07  35m
 
 

258: What It Takes To Build & Scale A $100M Lifestyle Brand With Jake Kassan


Do You Want To Know What It Really Takes To Build A $100 Million Business And Brand? Then This Episode Is For You. Building a successful multi-million dollar business is a marathon, not a sprint. Jake Kassan, founder and CEO of MVMT Watches, was one...


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 2020-06-30  48m
 
 

257: How Ashley Merrill Reinvented Sleepwear and Built Two Successful Brands


Most companies add a second product line when they want to grow. This week’s guest decided to build a second brand instead. Ashley Merrill founded women’s sleepwear line Lunya in 2014 because she was tired of wearing her husband’s clothes around...


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 2020-06-23  44m
 
 

256: Profit Series Part 3: How to Increase Customer Lifetime Value


One of the most challenging parts of growing a business is acquiring valuable customers who will purchase from you regularly.  Part 3 of our Profit Series gets into the nitty-gritty details of how to increase customer lifetime value. We dive...


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 2020-06-16  24m
 
 

255: Cannabis Marketing: How to Make $40MM Without Paid Advertising


Is it possible to build a large, successful business with close to $40 million in revenue without using any paid social? Our guest, Nate Lipton of GrowersHouse, shows us how it can be done. And, in addition to not using paid ads, he’s been able to...


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 2020-06-09  50m