The Ecommerce Influence Podcast: Advanced Acquisition and Retention Strategies for Fast-Growing Online Brands

Ecommerce Influence is a podcast for the ecommerce business owner and online marketing executive. We have candid conversations with masters of ecommerce marketing and branding, and provide training and strategies to that help you convert more of your visitors to paying customers. Topics include lead capture, email marketing, shopping cart abandonment, conversion rate optimization, business automation, analytics and more.

http://www.EcommerceInfluence.com

Eine durchschnittliche Folge dieses Podcasts dauert 37m. Bisher sind 238 Folge(n) erschienen. Jede Woche gibt es eine neue Folge dieses Podcasts
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EI 017 : Growing Your Ecommerce Company to $10 Million Plus - Avinash Kaushik, Google's Digital Marketing Evangelist & Market Motive Co-Founder


Avinash Kaushik is a best selling author of two books on web analytics; Google's digital evangelist; and co-founder of Market Motive, the leading curriculum publisher of online marketing training. He writes regularly on analytics, startups, and...


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 2014-07-10  33m
 
 

EI 016 : Single vs Double Opt In & Which One You Should Use - Candid Conversation


There has been quite a debate in the past few years when it comes the email opt in practices. In this episode we will cover the pros and cons of both the double and the single opt in as it pertains to ecommerce. We will also comapre a few different...


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 2014-07-08  24m
 
 

EI 015 : Building An Incredibly Successful Community Based eCommerce Store - Eric Bandholz, Beardbrand.com


Eric Bandholz and his team launch Beardbrand on January 28th, 2013 with only 3 products and no established sales. They have since grown from $1000 in sales per month to now generating over $120,000 per month in sales. Beardbrand a company that...


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 2014-07-03  28m
 
 

EI 014 : Structuring Your Ecommerce Analytics Account In A Way That Will Actually Impact The Bottom Line - Candid Conversation


This Candid Conversation is an overview on how you can begin structuring your ecommerce analytics account in a way that will save you from the oncoming flood of data that is produced by your analytics account, and, more importantly, how you can use...


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 2014-07-01  28m
 
 

EI 013 : Quickly & Easily Implement A Content Marketing Strategy For Your Ecommerce Store - Ezra Firestone, Smart Marketer


Ezra Firestone is a partner and head of digital marketing for BOOM! by Cindy Joseph, a cosmetic line designed from women of every generation. Hes also the founder and creative director of Smart Marketer, a site packed to gills with information for...


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 2014-06-26  38m
 
 

EI 012 : Using Email To Convert Prospects Even When They're Leaving Your Website - Candid Conversation


In this episode we talk about a simple little lead capture and email sequence you can use to get your prospects to convert in the first 48 hours, even if they are leaving your website. Here is the 4 step process we use for lots of clients, getting...


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 2014-06-24  17m
 
 

EI 011 : $0 to $100k In Less Than One Year & How He Doubled Mobile Conversions - Steve Chou, Bumblebee Linens


Steve Chou is the founder of Bumblebee Linens, an e-commerce site that sells handkerchiefs and linens for special occasions. Steve and his wife started this store so that his wife could quit her job to stay home with their first child. They were able...


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 2014-06-19  49m
 
 

EI 010 : Creating A Unique Value Proposition That Converts - Candid Conversation


You have 8 seconds to make an impression on a site visitor and your unique value proposition is the number one thing that will determine if your store visitors will continue reading about your product, or if they leave your site never to return. Your...


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 2014-06-17  35m
 
 

EI 009 : Bootstrapping A Successful Ecommerce Business From His Dorm Room & The Importance Of Customer Service In Ecommerce - Sam Franklin, Greenvelope


Sam founded Greenvelope back in 2008 in his college dorm room after raising initial funds from pressure washing driveways and delivering pizza, and he put $50,000 towards his dream of disrupting the electronic invitation industry. In this episode, Sam...


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 2014-06-12  47m
 
 

EI 008 : How To Create A Cart Abandonment Recovery Program That Recovers 8% To 15% Of Your Sales - Candid Conversation


In this Candid Conversation we talk about the cart abandonment epidemic that plagues nearly all ecommerce companies and results in a total industry loss of about $18 BILLION dollars each year. We will show you the basics on how to properly implement a...


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 2014-06-10  43m